Marketing Operations Specialist

Contract Duration: 3-6 months, possible temp-hire Location: Hybrid preferred- 3 days in office/ 2 remote- If required, this job can also be fully remote. Office locations: Toronto or Vancouver, Canada/ Foster City, CA or Plano TX Pay rate: Hourly market rates We are seeking an experienced and hands-on Marketing Operations Specialist to join our client who are a leader in the FinTech industry. Joining there dynamic Marketing team, the Marketing Operations Specialist will play a crucial role in optimizing and streamlining technology, database, and processes to drive efficiency, effectiveness, and overall program success. This role will be responsible for setting-up and executing campaigns, supporting Sales or Marketing technologies, database accuracy/cleanliness, and supporting cross-functional collaboration between various internal stakeholder teams. Responsibilities Create and execute new outbound campaigns within Marketo. Troubleshoot technical issues and collaborate with the team to resolve them. Manage campaign member data, including normalization, enrichment, and validation. Ensure best practices for data governance, ensuring data accuracy and compliance with relevant regulations. Lead marketing automation efforts in various regions, including campaign setup, nurturing, and campaign personalization to drive engagement and conversion. Ensure the alignment of technology, data, and processes to support campaign goals. Identify opportunities for process improvement between the Marketing/Sales/Business Development teams and implement streamlined workflows. Collaborate with cross-functional teams to ensure alignment and efficiency in sales follow-up processes. Requirements Must have 2-3 years of hands-on technical experience with marketing automation systems, Marketo, Hubspot, Eloqua or Pardot. 3-5 years of experience in revenue or marketing operations, technology, and data management in a B2B SaaS environment. 2-3 years of experience working within Salesforce. Experience with ABM platforms (e.g., 6sense, Demandbase, Segment) is a plus. Strong analytical and problem-solving skills. Excellent project management and organizational abilities. Understanding of data privacy and compliance regulations (e.g., GDPR, CCPA). Strong communication and interpersonal skills. Ability to work collaboratively in a cross-functional team. Seniority level Seniority level Mid-Senior level Employment type Employment type Contract Job function Job function Marketing Industries Marketing Services Referrals increase your chances of interviewing at Morson Talent (Canada & USA) by 2x Get notified about new Marketing Operations Specialist jobs in San Francisco, CA . Manager, Marketing Operations (Global Focus) Strategy and Operations Manager, Ads Marketing Redwood City, CA $105,000.00-$125,000.00 3 weeks ago Strategic Planning and Operations Manager - Business Marketing San Francisco, CA $122,000.00-$176,000.00 1 day ago Senior Manager - Marketing Operations (Remote - United States) Senior Manager / Director, Marketing Operations Senior Program Manager, Marketing Operations Marketing Operations Specialist, US Commercial Operations and Compliance Foster City, CA $85,000.00-$90,000.00 1 week ago Associate Manager, Growth Marketing Operations Administrative and Marketing Coordinator Project Manager, U.S. Marketing Operations Alameda, CA $98,000.00-$196,000.00 4 months ago Marketing Operations Manager (TEMPORARY) Union City, CA $69,000.00-$85,000.00 5 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr