
Integrated Marketing Manager
Sunrise Systems, Inc., Hartford, CT, United States
Overview Senior Marketing leader to drive integrated marketing strategies across digital, content, video, and social channels. This is a leadership role with high visibility and influence across the organization. Location: Hartford, CT (Remote options on the East Coast may be considered as applicable).
Responsibilities Develop and lead integrated marketing strategies across digital, content, video, and social channels.
Create insight-driven creative briefs and guide campaign execution.
Collaborate with internal stakeholders to align marketing efforts with business goals.
Manage cross-functional teams and ensure timely delivery of campaigns.
Provide strategic input on content development and brand consistency.
Monitor campaign performance and optimize based on analytics and KPIs.
Lead with vision, inspire creative teams, and drive innovation in marketing execution.
Qualifications (Required skills) Experience developing and leading integrated marketing strategies across multiple channels (digital, content, video, social).
Ability to create briefs and guide campaign execution using data-driven insights.
Strong collaboration with internal stakeholders and ability to align marketing with business goals.
Proven ability to manage cross-functional teams and ensure timely delivery.
Strategic input on content development and brand consistency.
Proficiency in monitoring campaign performance, analytics, and KPIs.
Visionary leadership with the ability to inspire teams and drive marketing innovation.
Seniority level Director
Employment type Contract
Job function Project Management and Strategy/Planning
Industries IT Services and IT Consulting, Insurance, and Insurance Carriers
Note: Referrals mention and generic job board boilerplate have been removed. This description focuses on the role responsibilities, qualifications, and employment details relevant to Sunrise Systems, Inc.
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