Senior Partner Marketing Campaigns Manager - B2B SaaS

Senior Partner Marketing Campaigns Manager - B2B SaaS Job Description: Sage is looking for a Senior Partner Campaigns Marketing Manager to plan and execute integrated marketing campaigns with agency and technology partners that drive merchant acquisition and partner‑influenced pipeline. This role sits within our retail vertical solutions team supporting Brightpearl by Sage and Inventory Planner by Sage. You will work closely with Partner Account Managers to activate partners through co‑marketing campaigns, webinars, events, and digital programs that generate leads and expand our partner ecosystem. This is a senior individual‑contributor role focused on both strategy and execution. You will own partner marketing campaigns that contribute directly to partner‑sourced and partner‑influenced pipeline, working closely with partners and internal teams to plan, execute, measure, and continuously improve these programs. Location: Hybrid – 3 days per week from our Austin office. Minimum Qualifications 4+ years of B2B SaaS marketing experience across campaign marketing, demand generation, or partner campaign marketing. Experience planning and executing multi‑channel marketing campaigns including webinars, events, and digital programs. Experience generating or influencing pipeline through marketing campaigns. Demonstrated ability to write effective marketing copy and campaign messaging. Experience supporting events including coordination and budget management. Proficiency using Salesforce, HubSpot, or similar CRM and marketing automation tools. Strong organizational skills with the ability to manage multiple campaigns and projects simultaneously. High attention to detail and comfort operating in an execution‑focused marketing role. Excellent communication skills and effective cross‑functional collaboration. Key Responsibilities Plan and execute multi‑channel marketing campaigns including webinars, events, digital programs, and co‑marketing initiatives with agency and technology partners that generate qualified leads and support merchant acquisition. Work closely with Partner Account Managers to identify opportunities for joint marketing initiatives with agency and technology partners. Execute co‑marketing campaigns that help partners introduce Brightpearl and Inventory Planner into merchant opportunities. Manage partner marketing initiatives including campaign timelines, deliverables, and coordination with internal marketing teams. Collaborate with partners’ marketing teams to develop and execute joint campaigns, events, and communications programs. Support partner ecosystem growth by activating partners through marketing programs that increase visibility and pipeline contribution. Manage partner marketing budgets related to events, webinars, campaigns, and partner marketing initiatives. Track campaign performance including leads, pipeline contribution, and partner engagement metrics, and provide recommendations to improve future programs. Create and support campaign assets including landing pages, emails, partner messaging, and marketing content used in co‑marketing initiatives. Ensure campaigns are delivered on time and aligned with overall marketing and partner growth priorities. Benefits Competitive annual bonuses. Comprehensive health, dental, and vision coverage. 401(k) retirement match (100% matching up to 4%). 32 days paid time off (22 personal days & 10 national holidays). 18 weeks of paid parental leave (offered 1 year after the start date). Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage‑approved list). Sage Foundation: 5 days paid yearly to volunteer. $5,250 tuition reimbursement per calendar year starting 6 months after the hire date. Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually). Equal Employment Opportunity (EEO) Sage is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Sage will be based on merit, qualifications, and abilities. Sage does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, protected disability, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable law. #J-18808-Ljbffr