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Sales & Events Manager

ExplorUS, New York, NY, United States


Aviator Sports Center located in iconic Floyd Bennett Field, Brooklyn provides a variety of sports and league play, including ice hockey, ice skating, football, and much more. Come join in the fun, apply today.

Title: Sales & Events Manager Reports To: General Manager Summary: Responsible for effectively overseeing the sales and events departments, as applicable, throughout the Company. Responsibilities:

Plan, execute, and oversee sales, marketing including campaigns, and promotional activities related to the group event

Direct and coordinate sales activities as it relates to groups and events

Prepare event sales budgets and projections and approve expenditures

Track and analyze sales statistics based on key quantitative metrics

Set tier pricing and determine rate schedules

Advise distributors and dealers on policies and Standard Operating Procedures (SOPs)

Make data-informed decisions to drive performance and resource allocation

Provide event invoices for review and approval

Identify emerging markets to find new sales opportunities

Oversee event menu development in collaboration with Culinary and Site Managers

Develop and foster positive relationships with key customers, third-party vendors, including event rental, catering, and coordination of outsourced temporary staffing

Manage logistics of vendor set-up for events

Utilize sales and marketing practices to drive client acquisition to meet goals

Assist with event coordination, including product event memos, SKU creation/audits, and alcohol and beverage movement coordination

Work closely with the marketing department to manage invitation schedules, event collateral, social campaigns, and website updates

Develop content and formatting for applicable group and event sections of the website.

Identify, evaluate, and join/subscribe to meaningful affiliations to leverage goodwill and exposure for the assigned properties

Develop and promote programs to attract high room night occupancy with a shift as it increases.

Develop a calendar for one year in advance with 52 weeks of programs/workshops, so guests are enticed to book early

Conceptualize and develop pertinent graphic design pieces for digital and print (brochures, forms, menus, in-room pieces, etc.) and oversee printing as needed. This will include a digital newsletter to previous guests and subscribers.

Conceptualize and develop videos as needed to promote the resort/park and programming.

Attend reoccurring one-on-one meetings with the supervisor/leadership team as needed.

As requested, the Sales and Events Manager will create marketing-related recaps and reports for the assigned locations. Develop highly organized resources of all event and group marketing resources such as metrics, plans, events, details, photos, and videos.

Serves clients in a friendly and courteous manner and sets a good example for visitors and fellow employees.

Represents the company in a professional manner; when customer-facing, maintains a well-groomed appearance, wearing the company uniform at all times.

Performs all other related duties as assigned.

Requirements:

Ability to set sales targets and achieve them effectively

Strong analytical skills to identify trends and sales patterns

Ability to design and implement a successful sales strategy

Planning, organization, and problem-solving skills

Possess advanced time management skills

Embrace and adhere to company policy. Must be customer-focused and consistently able to maintain enthusiasm and project a positive company image

Must be able to work in a fast-paced environment and demonstrate the ability to multitask.

Creative, organized, and detail-oriented

Excellent customer relation skills, written and oral communication skills, and the ability to make independent decisions

Must be upbeat, with a positive attitude and a strong desire for the challenge of making the sale without coming across as aggressive

The ability and willingness to work a flexible schedule, evenings, weekends, and holidays

Excessive standing, walking, and regularly lifting and carrying up to 45 pounds

Ability to demonstrate discretion, good judgment, tactfulness, and diplomacy

Education and Experience:

Bachelor's degree in sales, marketing, or business management or a related field (preferred)

Minimum of 5 years of experience working in the sales or marketing field.

Annual Salary: 70-80k

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status and all other status protected by law.

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