
Creative Strategist + Designer for Direct Response Ads
Andrew Wilder company, Beverly Hills, CA, United States
About the Role
We’re hiring a
Direct Response Creative Strategist + Designer
to concept, design, and iterate high-converting ad creatives for paid acquisition campaigns across
mortgage, solar, insurance, and home services .
You’ll work closely with a senior media buyer to
develop and produce winning ads end-to-end
— from idea to execution — that drive qualified leads at scale.
This is not a brand/design-only role. You must understand
performance marketing, direct response psychology, and how to design creatives that convert — not just look good.
What You’ll Do
Concept and create
high-converting ad creatives
(static, video, UGC-style, advertorial angles, hooks)
Design ad creatives yourself
(images, variations, layouts, thumbnails, etc.)
Write or contribute to
direct response copy
(hooks, headlines, scripts)
Generate and test
new creative angles, hooks, and offers
Collaborate closely with media buyers to:
Analyze performance data
Identify winning patterns
Scale top-performing concepts
Rapidly iterate on creatives based on performance data
Build a
high-volume creative testing pipeline
Stay current with trends across Meta, TikTok, YouTube, and native platforms
What We’re Looking For
3–5+ years experience
in direct response marketing + creative production
Strong
design skills
(you can actually produce ads yourself, not just brief them)
Proven track record creating ads that
generate leads at scale
Experience in one or more of:
Mortgage
Solar
Insurance
Home services
Deep understanding of:
Hooks, angles, and messaging
Consumer psychology
Conversion-focused design (not just aesthetics)
Ability to turn data into
new creative iterations quickly
Comfortable in a
fast-paced, test-heavy environment
Required Tools / Skills
Design tools (Figma, Photoshop, Canva, etc.)
Basic video editing (CapCut, Premiere, After Effects, etc.)
Ability to create:
Static ads
UGC-style creatives
Short-form video ads
Landing page/mock creative concepts
Nice to Have
Experience working with high-spend media buyers ($500K+/month)
Experience with TikTok-style and native ad creatives
Copywriting experience in direct response
What Success Looks Like
You consistently produce
ads that convert — not just look good
You generate
new creative concepts weekly
Your creatives directly contribute to
lower CPL and higher volume
You can both
ideate and execute without bottlenecks
Compensation
Competitive base + performance-based bonuses tied to:
Creative performance
Winning ad volume
Contribution to campaign scaling
Comprehensive healthcare coverage -
Medical, Dental and Vision
Paid vacation
Paid sick and mental health days
Tuition Reimbursemen t -Receive support for continued education with tuition expense reimbursement up to eligible limits
Growth & Development
-Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises
#J-18808-Ljbffr
Direct Response Creative Strategist + Designer
to concept, design, and iterate high-converting ad creatives for paid acquisition campaigns across
mortgage, solar, insurance, and home services .
You’ll work closely with a senior media buyer to
develop and produce winning ads end-to-end
— from idea to execution — that drive qualified leads at scale.
This is not a brand/design-only role. You must understand
performance marketing, direct response psychology, and how to design creatives that convert — not just look good.
What You’ll Do
Concept and create
high-converting ad creatives
(static, video, UGC-style, advertorial angles, hooks)
Design ad creatives yourself
(images, variations, layouts, thumbnails, etc.)
Write or contribute to
direct response copy
(hooks, headlines, scripts)
Generate and test
new creative angles, hooks, and offers
Collaborate closely with media buyers to:
Analyze performance data
Identify winning patterns
Scale top-performing concepts
Rapidly iterate on creatives based on performance data
Build a
high-volume creative testing pipeline
Stay current with trends across Meta, TikTok, YouTube, and native platforms
What We’re Looking For
3–5+ years experience
in direct response marketing + creative production
Strong
design skills
(you can actually produce ads yourself, not just brief them)
Proven track record creating ads that
generate leads at scale
Experience in one or more of:
Mortgage
Solar
Insurance
Home services
Deep understanding of:
Hooks, angles, and messaging
Consumer psychology
Conversion-focused design (not just aesthetics)
Ability to turn data into
new creative iterations quickly
Comfortable in a
fast-paced, test-heavy environment
Required Tools / Skills
Design tools (Figma, Photoshop, Canva, etc.)
Basic video editing (CapCut, Premiere, After Effects, etc.)
Ability to create:
Static ads
UGC-style creatives
Short-form video ads
Landing page/mock creative concepts
Nice to Have
Experience working with high-spend media buyers ($500K+/month)
Experience with TikTok-style and native ad creatives
Copywriting experience in direct response
What Success Looks Like
You consistently produce
ads that convert — not just look good
You generate
new creative concepts weekly
Your creatives directly contribute to
lower CPL and higher volume
You can both
ideate and execute without bottlenecks
Compensation
Competitive base + performance-based bonuses tied to:
Creative performance
Winning ad volume
Contribution to campaign scaling
Comprehensive healthcare coverage -
Medical, Dental and Vision
Paid vacation
Paid sick and mental health days
Tuition Reimbursemen t -Receive support for continued education with tuition expense reimbursement up to eligible limits
Growth & Development
-Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises
#J-18808-Ljbffr