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Creative Strategist + Designer for Direct Response Ads

Andrew Wilder company, Beverly Hills, CA, United States


About the Role We’re hiring a

Direct Response Creative Strategist + Designer

to concept, design, and iterate high-converting ad creatives for paid acquisition campaigns across

mortgage, solar, insurance, and home services .

You’ll work closely with a senior media buyer to

develop and produce winning ads end-to-end

— from idea to execution — that drive qualified leads at scale.

This is not a brand/design-only role. You must understand

performance marketing, direct response psychology, and how to design creatives that convert — not just look good.

What You’ll Do

Concept and create

high-converting ad creatives

(static, video, UGC-style, advertorial angles, hooks)

Design ad creatives yourself

(images, variations, layouts, thumbnails, etc.)

Write or contribute to

direct response copy

(hooks, headlines, scripts)

Generate and test

new creative angles, hooks, and offers

Collaborate closely with media buyers to:

Analyze performance data

Identify winning patterns

Scale top-performing concepts

Rapidly iterate on creatives based on performance data

Build a

high-volume creative testing pipeline

Stay current with trends across Meta, TikTok, YouTube, and native platforms

What We’re Looking For

3–5+ years experience

in direct response marketing + creative production

Strong

design skills

(you can actually produce ads yourself, not just brief them)

Proven track record creating ads that

generate leads at scale

Experience in one or more of:

Mortgage

Solar

Insurance

Home services

Deep understanding of:

Hooks, angles, and messaging

Consumer psychology

Conversion-focused design (not just aesthetics)

Ability to turn data into

new creative iterations quickly

Comfortable in a

fast-paced, test-heavy environment

Required Tools / Skills

Design tools (Figma, Photoshop, Canva, etc.)

Basic video editing (CapCut, Premiere, After Effects, etc.)

Ability to create:

Static ads

UGC-style creatives

Short-form video ads

Landing page/mock creative concepts

Nice to Have

Experience working with high-spend media buyers ($500K+/month)

Experience with TikTok-style and native ad creatives

Copywriting experience in direct response

What Success Looks Like

You consistently produce

ads that convert — not just look good

You generate

new creative concepts weekly

Your creatives directly contribute to

lower CPL and higher volume

You can both

ideate and execute without bottlenecks

Compensation

Competitive base + performance-based bonuses tied to:

Creative performance

Winning ad volume

Contribution to campaign scaling

Comprehensive healthcare coverage -

Medical, Dental and Vision

Paid vacation

Paid sick and mental health days

Tuition Reimbursemen t -Receive support for continued education with tuition expense reimbursement up to eligible limits

Growth & Development

-Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises

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