
Associate Director of Marketing
Barrington Stage Co - Pittsfield, MA, Pittsfield, MA, United States
About Barrington Stage Company
Barrington Stage Company is a vibrant hub devoted to pushing the boundaries of theater and fostering solid connections within our diverse communities. We firmly believe that theater should be inclusive for all and that the fusion of art and activism is powerful. Our unwavering commitment is to foster artistic innovation in collaboration with The Berkshires and abroad. At Barrington Stage Company, our leadership profoundly emphasizes nurturing a vibrant staff culture and fostering professional development. We actively encourage all team members to participate in open and courageous dialogues within their respective departments and across departments. We believe exceptional art is born from solid and meaningful relationships within our organization. We prioritize the support and well-being of our team members, recognizing that their fulfillment and growth directly contribute to the caliber of artistic exploration and innovation witnessed on our stages.
Position Overview
We seek a skilled Associate Director of Marketing to curate, design, and refine marketing materials that captivate and motivate audiences throughout Berkshire County. The Associate Director of Marketing reports directly to the Director of Marketing (DOM). Primary responsibilities include directing print and digital media, including but not limited to social media, e‑blasts, website, graphics, video production, digital display design, etc. This role is pivotal within the marketing and communications team. They will also provide valuable support in graphic design, social media management, and video production to promote our productions, initiatives, and community engagement efforts. The anticipated start time will be around February 2024 (subject to change). Please submit a resume, video examples/reels, storyboards, and writing samples.
Main Responsibilities
Compose and oversee the creation of email campaigns in WordFly
Manage social media channels, respond to patrons, and plan and adapt content for each unique social media channel
Maintain upkeep on the website, including creating new pages, deleting old pages, modifying pages as necessary, and gathering and collecting information needed for each page
Maintain upkeep on the TNEW website, including show descriptions, digital components, and “special setup.”
Assist in developing each show’s program insert, collecting bios and headshots and additional information needed to be included, such as staff, potential donors, author’s notes, etc.
Graphic Design/small‑social media projects as necessary including, but not limited to, print and digital ads, graphic materials for email communications, flyers, and opening night invitations
Create and design trade advertisements for other Berkshires cultural institutions
Upload photos for the press to Flickr; maintain an archive of photographs of past seasons
Assist the Marketing Director and support public relations efforts as part of the Marketing team
Skills and Qualifications
A strong marketing generalist, jack of all trades
Creative thought leader
Basic to proficient in at least Canva; Adobe skills (InDesign, Photoshop, Illustrator) preferred
Ability to execute solo projects as well as collaborate with a team
Comfort juggling multiple deadline‑sensitive projects simultaneously
Ability to engage with the public, assisting with events, performances, and postering
A commitment to fostering a collaborative and balanced work environment
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