Director of Business Development and Strategic Growth
The Agency at MSP, Minneapolis, MN, United States
MSP Communications is a leader in B2B branded content, dedicated to helping businesses succeed through innovative marketing solutions. We are seeking a dynamic Director of Business Development and Strategic Growth for TechChannel, our owned technology media platform. This role will drive revenue growth, identify new markets, form strategic partnerships, and oversee content monetization strategies, shaping the future of our business.
Position Summary The Director of Business Development and Strategic Growth will lead revenue generation efforts within the B2B branded content sector, including digital channels and webinar events. This role requires expertise in multi-channel media sales, business development, and content monetization, along with strong communication skills and a passion for building client relationships. Reporting to the Vice President of Publishing & Media Sales, the Director will set and execute strategic goals, manage client relationships, and represent TechChannel in the industry.
Key Responsibilities Revenue Growth & Sales Strategy
Develop and implement sales strategies to secure new partnerships, acquire clients, and drive revenue growth.
Conduct compelling client presentations and negotiate contracts to meet or exceed revenue targets.
Identify and develop new revenue streams, including advertising and content monetization.
Strategic Planning & Market Expansion
Create and execute long-term growth plans, including digital transformation initiatives and new market opportunities.
Monitor industry trends and analytics to inform strategic decisions and optimize performance.
Partnership & Client Relationship Management
Build and nurture strong relationships with clients, advertisers, and vendors to ensure long-term success.
Represent TechChannel at networking and industry events to foster partnerships and promote the brand.
Partner with internal teams to develop sales materials, proposals, and media kits.
Collaborate with editorial and design teams to align content with client and market needs.
Qualifications Experience
5-10+ years in media sales, business development, and/or publishing roles with a proven track record of driving revenue growth.
Skills
Expertise in multi-channel media sales (print, digital, events).
Strong analytical, negotiation, and relationship-building skills.
Proficiency in CRM systems and Microsoft Teams.
Leadership ability to inspire and manage collaborative teams effectively.
Hybrid work model (remote and in-office as per company policy).
Occasional travel for meetings, conferences, and networking events.
Salary and Benefits We offer a competitive benefits package including health, dental, and vision insurance, flexible spending accounts, 401(k) with pre‑tax and Roth contribution options and a company match, paid time off and holidays.
Compensation range of $110-125,000+ (annually) including a generous base and unlimited commission potential.
Equal Opportunity Employer MSP Communications values diversity and is an Equal Opportunity Employer. Reasonable accommodations will be made for individuals with disabilities.
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Position Summary The Director of Business Development and Strategic Growth will lead revenue generation efforts within the B2B branded content sector, including digital channels and webinar events. This role requires expertise in multi-channel media sales, business development, and content monetization, along with strong communication skills and a passion for building client relationships. Reporting to the Vice President of Publishing & Media Sales, the Director will set and execute strategic goals, manage client relationships, and represent TechChannel in the industry.
Key Responsibilities Revenue Growth & Sales Strategy
Develop and implement sales strategies to secure new partnerships, acquire clients, and drive revenue growth.
Conduct compelling client presentations and negotiate contracts to meet or exceed revenue targets.
Identify and develop new revenue streams, including advertising and content monetization.
Strategic Planning & Market Expansion
Create and execute long-term growth plans, including digital transformation initiatives and new market opportunities.
Monitor industry trends and analytics to inform strategic decisions and optimize performance.
Partnership & Client Relationship Management
Build and nurture strong relationships with clients, advertisers, and vendors to ensure long-term success.
Represent TechChannel at networking and industry events to foster partnerships and promote the brand.
Partner with internal teams to develop sales materials, proposals, and media kits.
Collaborate with editorial and design teams to align content with client and market needs.
Qualifications Experience
5-10+ years in media sales, business development, and/or publishing roles with a proven track record of driving revenue growth.
Skills
Expertise in multi-channel media sales (print, digital, events).
Strong analytical, negotiation, and relationship-building skills.
Proficiency in CRM systems and Microsoft Teams.
Leadership ability to inspire and manage collaborative teams effectively.
Hybrid work model (remote and in-office as per company policy).
Occasional travel for meetings, conferences, and networking events.
Salary and Benefits We offer a competitive benefits package including health, dental, and vision insurance, flexible spending accounts, 401(k) with pre‑tax and Roth contribution options and a company match, paid time off and holidays.
Compensation range of $110-125,000+ (annually) including a generous base and unlimited commission potential.
Equal Opportunity Employer MSP Communications values diversity and is an Equal Opportunity Employer. Reasonable accommodations will be made for individuals with disabilities.
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