Creative & Marketing Manager - Navy Yard (Charleston, SC)
Jamestown, North Charleston, SC, United States
Jamestown
Creative & Marketing Department
POSITION/LEVEL: Creative & Marketing Manager
FLSA STATUS: Exempt
DEPT/OFFICE: Creative & Marketing, Charleston, SC
REPORTS TO: Vice President
We’re hiring a Creative & Marketing Manager to influence cutting‑edge real estate at Navy Yard Charleston, a vibrant 75‑acre mixed‑use neighborhood adjacent to Riverfront Park in North Charleston. The ideal candidate is a dynamic, hands‑on creative with experience across marketing, events, social media, and project management, and a strong connection to the Charleston design community.
Your mission is to create, oversee, and execute strategic marketing initiatives that elevate the Navy Yard Charleston brand and drive growth for its tenants—predominantly showrooms—while advancing the Charleston Design District.
Essential Job Functions
Execute all Creative & Marketing department programs and initiatives at the property level
Serve as liaison between the Jamestown Creative & Marketing department and Navy Yard Charleston Asset Management, Construction Management, Property Management, and development teams
Develop and assist in executing annual marketing plans and budgets in collaboration with the Vice President
Draft initial marketing plans and budgets for approval and track performance against projections
Perform monthly forecasting and analyze ROI/KPI to maximize marketing dollars spent
Develop and execute advertising plans, coordinate placements, and provide creative direction
Create, manage, and grow social media and email marketing channels, including Instagram, Facebook, and newsletter platforms
Concept, plan, and execute property events that support tenant growth and community engagement
Promote and support showroom‑driven programming and strategies
Assist in building and maintaining relationships within the Charleston and North Charleston design and development communities
Manage tourism programs including local, regional, and national initiatives
Coordinate and execute all digital and print collateral, including copywriting and basic wireframing
Manage third‑party vendors, including PR, graphic design, and marketing partners
Uphold corporate creative standards for visual merchandising, signage, and advertising programs
Develop and manage the Navy Yard Charleston tour experience, including logistics, materials, and execution
Social Media And Content
Create content, post, and manage social media channels with a focus on audience growth and engagement
Capture and edit photo and video content for real‑time and scheduled posting
Track and analyze social, email, and marketing metrics and report performance regularly
Administration
Special projects and research as required; topics may include social media trends, placemaking strategies, event programming, and community engagement initiatives
Qualifications
Experience:
6+ years of experience in marketing, activations, social media, event management, and creative project management; or any combination of education, training, and experience which provides the required knowledge, skills, and abilities to perform the essential functions of the job
Knowledge Of:
Marketing, including traditional and digital strategies, PR, and social media
Retail, hospitality, and commercial real estate environments
Placemaking principles, including community engagement, aesthetics, and experiential design
Property operations and development processes
Skills And Abilities:
Hands‑on content creator with the ability to concept, execute, and manage campaigns end‑to‑end
Strong project management skills with the ability to manage multiple priorities simultaneously
Creative thinker with a proactive, self‑starting mindset
Strong verbal and written communication skills, with confidence presenting to internal and external audiences
Detail‑oriented with strong organizational and problem‑solving abilities
Ability to build and maintain relationships with community partners, stakeholders, and vendors
Proficiency in Canva, Instagram, WordPress back‑end, and Google Workspace
Experience with photography and video capture/editing for social media
Ability to adapt to changing priorities and work collaboratively across teams
Bonus Skills:
Familiarity with project management platforms (Wrike or similar)
Experience with Adobe Creative Suite
SCHEDULE This role requires a flexible schedule, including travel, overtime, and occasional evening and weekend hours to meet deadlines and support special events. This is an onsite, in‑person position.
This job description should not be interpreted as all inclusive. It is intended to identify the essential functions and requirements of this job. Incumbents may be requested to perform job‑related responsibilities and tasks other than those stated in this specification. Any essential function or requirement of this job will be evaluated as necessary should an incumbent/applicant be unable to perform the function or requirement due to a disability as defined by the Americans with Disabilities Act (ADA). Reasonable accommodation for the specific disability will be made for the incumbent/applicant when possible.
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Creative & Marketing Department
POSITION/LEVEL: Creative & Marketing Manager
FLSA STATUS: Exempt
DEPT/OFFICE: Creative & Marketing, Charleston, SC
REPORTS TO: Vice President
We’re hiring a Creative & Marketing Manager to influence cutting‑edge real estate at Navy Yard Charleston, a vibrant 75‑acre mixed‑use neighborhood adjacent to Riverfront Park in North Charleston. The ideal candidate is a dynamic, hands‑on creative with experience across marketing, events, social media, and project management, and a strong connection to the Charleston design community.
Your mission is to create, oversee, and execute strategic marketing initiatives that elevate the Navy Yard Charleston brand and drive growth for its tenants—predominantly showrooms—while advancing the Charleston Design District.
Essential Job Functions
Execute all Creative & Marketing department programs and initiatives at the property level
Serve as liaison between the Jamestown Creative & Marketing department and Navy Yard Charleston Asset Management, Construction Management, Property Management, and development teams
Develop and assist in executing annual marketing plans and budgets in collaboration with the Vice President
Draft initial marketing plans and budgets for approval and track performance against projections
Perform monthly forecasting and analyze ROI/KPI to maximize marketing dollars spent
Develop and execute advertising plans, coordinate placements, and provide creative direction
Create, manage, and grow social media and email marketing channels, including Instagram, Facebook, and newsletter platforms
Concept, plan, and execute property events that support tenant growth and community engagement
Promote and support showroom‑driven programming and strategies
Assist in building and maintaining relationships within the Charleston and North Charleston design and development communities
Manage tourism programs including local, regional, and national initiatives
Coordinate and execute all digital and print collateral, including copywriting and basic wireframing
Manage third‑party vendors, including PR, graphic design, and marketing partners
Uphold corporate creative standards for visual merchandising, signage, and advertising programs
Develop and manage the Navy Yard Charleston tour experience, including logistics, materials, and execution
Social Media And Content
Create content, post, and manage social media channels with a focus on audience growth and engagement
Capture and edit photo and video content for real‑time and scheduled posting
Track and analyze social, email, and marketing metrics and report performance regularly
Administration
Special projects and research as required; topics may include social media trends, placemaking strategies, event programming, and community engagement initiatives
Qualifications
Experience:
6+ years of experience in marketing, activations, social media, event management, and creative project management; or any combination of education, training, and experience which provides the required knowledge, skills, and abilities to perform the essential functions of the job
Knowledge Of:
Marketing, including traditional and digital strategies, PR, and social media
Retail, hospitality, and commercial real estate environments
Placemaking principles, including community engagement, aesthetics, and experiential design
Property operations and development processes
Skills And Abilities:
Hands‑on content creator with the ability to concept, execute, and manage campaigns end‑to‑end
Strong project management skills with the ability to manage multiple priorities simultaneously
Creative thinker with a proactive, self‑starting mindset
Strong verbal and written communication skills, with confidence presenting to internal and external audiences
Detail‑oriented with strong organizational and problem‑solving abilities
Ability to build and maintain relationships with community partners, stakeholders, and vendors
Proficiency in Canva, Instagram, WordPress back‑end, and Google Workspace
Experience with photography and video capture/editing for social media
Ability to adapt to changing priorities and work collaboratively across teams
Bonus Skills:
Familiarity with project management platforms (Wrike or similar)
Experience with Adobe Creative Suite
SCHEDULE This role requires a flexible schedule, including travel, overtime, and occasional evening and weekend hours to meet deadlines and support special events. This is an onsite, in‑person position.
This job description should not be interpreted as all inclusive. It is intended to identify the essential functions and requirements of this job. Incumbents may be requested to perform job‑related responsibilities and tasks other than those stated in this specification. Any essential function or requirement of this job will be evaluated as necessary should an incumbent/applicant be unable to perform the function or requirement due to a disability as defined by the Americans with Disabilities Act (ADA). Reasonable accommodation for the specific disability will be made for the incumbent/applicant when possible.
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