Digital Media Producer
Head-Royce School, Oakland, CA, United States
Summary
The Digital Producer position works collaboratively with the Marketing and Communications team to serve a large range of internal and external constituents (professional staff, teachers, parents, trustees and alumni, among others). The Digital Producer manages and supports storytelling efforts by generating creative video, photography, and social media content that authentically speaks to the school’s mission and values. This person is also the key producer of HeadWay, the school’s podcast. The Digital Producer reports to the Director of Marketing and Communications.
Responsibilities
Manage HRS social media channels, including Instagram, LinkedIn, and Facebook
Track digital engagement and share results
Create original content and strategies that increase engagement with our social media channels
Generate, edit, and distribute creative photography, videos, and social media content that showcase life at Head-Royce
Produce and edit monthly episodes during the school year of HeadWay, the school podcast
Participate in planning meetings with internal constituents to provide thought leadership on projects, programs, and materials that showcase events and happenings at Head-Royce
Partner with divisions and various departments across campus, including Admissions, Advancement, CCE, Heads Up, etc., to showcase events and happenings at Head-Royce
Collaborate with our MarComm team and other constituents as needed
Skills and Qualifications
Minimum of four (4) years in a marketing or communications role, with specific experience managing social media platforms and producing podcasts. Previous experience in an independent school and/or non-profit setting is a plus
Bachelor’s degree required—specialty in journalism, digital media, or communications preferred
Strong written, verbal, and interpersonal communication skills and ability to interact cooperatively and collaboratively
An eye for design and a high level of attention to detail and follow-through
Ability to work independently while enjoying a collaborative work environment
Ability to thrive in a fast-paced environment, with a proven track record of prioritizing and completing multiple tasks within firm deadlines, while remaining flexible and composed in response to changing demands
Excellent organizational and time management skills, with a proactive approach to managing workflows and taking initiative
High level of professionalism, integrity, and discretion, including experience handling confidential information
Positive attitude, strong work ethic, a genuine enthusiasm for working with students, and for being part of an academic community
Sensitivity to equity and inclusion and a demonstrated ability to engage effectively with diverse racial, ethnic, gender, cultural, and disabled populations
Eye for design and visual storytelling, with experience creating engaging, mission-aligned content
Experience filming and editing video content; ability to work in Adobe Premiere Pro or comparable editing platform
Basic familiarity with Canva and the Adobe Creative Suite, including InDesign and Photoshop; deep knowledge of these platforms is a plus
Experience with RiversideFM or a similar podcast publishing platform
Strong technical skills in a Mac environment and with Google Workspace (Gmail, Drive, Docs, Sheets, Slides)
Experience with content management systems, website back ends, and marketing platforms; experience with Veracross, Interactive Schools, and HubSpot is a plus
Availability to work occasional evenings and weekends to support and promote school-wide events as needed
Ability to provide Livescan and TB clearance
Other Requirements
Work in an environment dealing with a wide variety of priorities and deadlines, as well as a diverse array of stakeholders
Work at a desk and computer for extended periods of time
Work primarily in a traditional climate-controlled environment
Ability to occasionally lift up to 25 pounds
$82,000 - $95,000 a year
Location: Oakland, California
HRS is unable to provide immigration sponsorships such as H1B Visas. Applicants must be authorized to work in the United States and be willing to undergo both Livescan background check and TB screening as part of the hiring process. Employment is also contingent upon successful completion of background checks and compliance with California SB 848.
Head-Royce provides equal employment opportunities on the basis of merit, fitness, qualifications, and experience. The school’s commitment to equal employment opportunity extends to all job applicants and employees and to all aspects of employment. Head-Royce makes employment decisions without regard to race, color, creed, religion, sex (including pregnancy, childbirth or related medical conditions and breastfeeding), reproductive health decision‑making, sexual orientation, gender, gender identity, gender expression, marital status, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, citizenship, military or veteran status, age, or other categories defined by state law, federal law or local ordinance. Head-Royce prohibits discrimination or harassment based on these classifications. Discrimination and harassment based on a perception that anyone is in any of these protected classifications or is associated with a person who has or is perceived as being in any of these protected classifications are also prohibited. Head-Royce School seeks to be a community in which every individual is treated with sensitivity, courtesy and respect.
Required Disclosure: AB 2534 & SB 848 – As of January 1, 2026, in accordance with Education Code section 44939.5 (as amended by California AB 2534 & SB 848) and Education Code 44051 (as amended by SB 848), applicants for all positions are required by law to provide a complete list of every school district, county office of education, charter school, state special school, diagnostic centers operated by the CA Department of Education, and/or private schools with which they have previously been employed, regardless of the length of service. Please include any full‑time, part‑time and/or substitute employment positions on your application. Failure to disclose all previous educational employment, regardless of length or location, may result in the disqualification of your application and/or may be deemed dishonestly in the hiring process and subject to discharge should you become employed.
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Responsibilities
Manage HRS social media channels, including Instagram, LinkedIn, and Facebook
Track digital engagement and share results
Create original content and strategies that increase engagement with our social media channels
Generate, edit, and distribute creative photography, videos, and social media content that showcase life at Head-Royce
Produce and edit monthly episodes during the school year of HeadWay, the school podcast
Participate in planning meetings with internal constituents to provide thought leadership on projects, programs, and materials that showcase events and happenings at Head-Royce
Partner with divisions and various departments across campus, including Admissions, Advancement, CCE, Heads Up, etc., to showcase events and happenings at Head-Royce
Collaborate with our MarComm team and other constituents as needed
Skills and Qualifications
Minimum of four (4) years in a marketing or communications role, with specific experience managing social media platforms and producing podcasts. Previous experience in an independent school and/or non-profit setting is a plus
Bachelor’s degree required—specialty in journalism, digital media, or communications preferred
Strong written, verbal, and interpersonal communication skills and ability to interact cooperatively and collaboratively
An eye for design and a high level of attention to detail and follow-through
Ability to work independently while enjoying a collaborative work environment
Ability to thrive in a fast-paced environment, with a proven track record of prioritizing and completing multiple tasks within firm deadlines, while remaining flexible and composed in response to changing demands
Excellent organizational and time management skills, with a proactive approach to managing workflows and taking initiative
High level of professionalism, integrity, and discretion, including experience handling confidential information
Positive attitude, strong work ethic, a genuine enthusiasm for working with students, and for being part of an academic community
Sensitivity to equity and inclusion and a demonstrated ability to engage effectively with diverse racial, ethnic, gender, cultural, and disabled populations
Eye for design and visual storytelling, with experience creating engaging, mission-aligned content
Experience filming and editing video content; ability to work in Adobe Premiere Pro or comparable editing platform
Basic familiarity with Canva and the Adobe Creative Suite, including InDesign and Photoshop; deep knowledge of these platforms is a plus
Experience with RiversideFM or a similar podcast publishing platform
Strong technical skills in a Mac environment and with Google Workspace (Gmail, Drive, Docs, Sheets, Slides)
Experience with content management systems, website back ends, and marketing platforms; experience with Veracross, Interactive Schools, and HubSpot is a plus
Availability to work occasional evenings and weekends to support and promote school-wide events as needed
Ability to provide Livescan and TB clearance
Other Requirements
Work in an environment dealing with a wide variety of priorities and deadlines, as well as a diverse array of stakeholders
Work at a desk and computer for extended periods of time
Work primarily in a traditional climate-controlled environment
Ability to occasionally lift up to 25 pounds
$82,000 - $95,000 a year
Location: Oakland, California
HRS is unable to provide immigration sponsorships such as H1B Visas. Applicants must be authorized to work in the United States and be willing to undergo both Livescan background check and TB screening as part of the hiring process. Employment is also contingent upon successful completion of background checks and compliance with California SB 848.
Head-Royce provides equal employment opportunities on the basis of merit, fitness, qualifications, and experience. The school’s commitment to equal employment opportunity extends to all job applicants and employees and to all aspects of employment. Head-Royce makes employment decisions without regard to race, color, creed, religion, sex (including pregnancy, childbirth or related medical conditions and breastfeeding), reproductive health decision‑making, sexual orientation, gender, gender identity, gender expression, marital status, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, citizenship, military or veteran status, age, or other categories defined by state law, federal law or local ordinance. Head-Royce prohibits discrimination or harassment based on these classifications. Discrimination and harassment based on a perception that anyone is in any of these protected classifications or is associated with a person who has or is perceived as being in any of these protected classifications are also prohibited. Head-Royce School seeks to be a community in which every individual is treated with sensitivity, courtesy and respect.
Required Disclosure: AB 2534 & SB 848 – As of January 1, 2026, in accordance with Education Code section 44939.5 (as amended by California AB 2534 & SB 848) and Education Code 44051 (as amended by SB 848), applicants for all positions are required by law to provide a complete list of every school district, county office of education, charter school, state special school, diagnostic centers operated by the CA Department of Education, and/or private schools with which they have previously been employed, regardless of the length of service. Please include any full‑time, part‑time and/or substitute employment positions on your application. Failure to disclose all previous educational employment, regardless of length or location, may result in the disqualification of your application and/or may be deemed dishonestly in the hiring process and subject to discharge should you become employed.
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