
Social Media & Communications Manager
Minnesota Council of Nonprofits, Minneapolis, MN, United States
Overview
The Social Media & Communications Manager is responsible for Reel Hope’s external communications, social media channels, and broader marketing initiatives. The Social Media & Communications Manager plays a key role in increasing awareness of and engagement with Reel Hope’s mission through compelling storytelling and strategic communication.
Reporting
The Social Media & Communications Manager reports to the Director of Advancement.
Compensation & Benefits
Part-time, salaried, or contracted based on candidate, exempt: $30,000
Work week: 20 hours/week, Monday-Friday
Location: Hybrid, Tues-Thurs in office with occasional flexibility for events
PTO: 1.5 weeks (60 hours) and paid holidays
Retirement: 3% matching simple IRA
Be a part of finding a forever family for every child
Social Media
Manage and maintain social media accounts across platforms such as Instagram, Facebook, and LinkedIN.
Create, schedule, and publish engaging content (posts, stories, reels, etc.) aligned with brand voice.
Monitor social media trends, tools, and best practices to optimize performance.
Engage with followers, respond to comments/messages, and build community relationships.
Track and analyze social media and campaign performance.
Assist in the development and execution of marketing campaigns and promotions.
Coordinate with internal teams and external partners for content creation and campaigns.
Help maintain brand consistency across all marketing channels.
Assist with event promotion, product launches, and other marketing initiatives.
Communications
Work with DOA to set strategy, tone, and pace of communications.
Manage email marketing efforts, including content drafting and list management.
Manage all external communication streams (mass texts, mailings, etc.).
Support creation of promotional event materials.
Support the production, publishing, and promotion of marketing videos.
Graphic design work.
Other tasks as assigned.
Qualifications
Strong writing and storytelling ability.
Experience managing social media accounts for a brand or organization.
Basic design skills (Canva, Adobe, or similar tools).
Ability to think both creatively and strategically about content.
Experience in nonprofit, media, or mission-driven work is a plus.
Has managed growing social media channels.
Personal alignment with our core values and statement of faith.
Excellent verbal and written communication skills, with specific attention and care paid to navigating the field of Child Welfare.
Proficiency in Google Suite, monday.com (or comparable platform) and CRM platforms.
Personal connection to adoption and working with youth preferred.
Key Traits
Creative and proactive thinker.
Strong sense of story, tone, and visual communication.
Self-starter who takes ownership of outcomes.
Highly relational and aligned with the mission of Reel Hope.
Able to balance creativity with consistency and execution.
Success in This Role Looks Like
A consistent and engaging social media presence.
Clear, compelling storytelling that resonates with audiences.
Increased awareness, engagement, and support for Reel Hope’s mission.
Strong alignment between content and fundraising efforts.
How to Apply
Interested? Send the following to info@thereelhopeproject.org:
Resume
Cover Letter
Portfolio
Two References (one personal and one professional)
4-5 minute video introducing yourself: consider sharing relevant experience, any personal connection you have to adoption or foster care, why this role caught your attention, and what excites you about joining our team and a faith‑fueled organization.
We can’t wait to meet you!
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