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Marketing Data Analyst

Turn2Partners, Washington, District Of Columbia, United States


Location:

Washington, DC or New York, NY (Hybrid) Hybrid:

4 days/week Type:

Contract to hire

About the Team:

High-growth financial services firm building out a modern, data-driven marketing function from the ground up.

What You’ll Do: • Build and own the marketing analytics function from scratch • Turn complex data into clear, actionable insights for senior stakeholders • Design and deliver dashboards and performance reports across channels • Optimize digital campaigns (paid, social, email, web) using data insights • Partner cross-functionally with marketing, investment teams, and vendors • Develop measurement frameworks and attribution models • Lead testing and experimentation to improve marketing ROI

Core Tech & Skills: • Power BI (primary dashboarding tool) • Tableau or similar visualization platforms • Power Query / advanced Excel for data transformation • Salesforce and CRM analytics tools • Digital analytics (Google Analytics, Adobe Analytics) • Marketing automation platforms (e.g., Marketo) • Survey tools (e.g., Qualtrics) • Data storytelling and executive-level presentation skills

Required: • Background in private equity or financial services • Experience with attribution modeling • Familiarity with AI/automation in analytics workflows • Exposure to brand tracking and customer insights