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Marketing Analytics Principal

Virtual Vocations Inc, New York, NY, United States


A company is looking for a Principal, Marketing Advanced Analytics - Acquisition Analyst. Key Responsibilities:

Lead the analytics strategy for new subscriber acquisition across all channels Design advanced measurement methodologies and establish standards for experimentation Integrate AI and machine learning into acquisition decision-making and audience targeting

Qualifications:

5 - 7 years of experience in marketing analytics, data science, or related fields Expertise in acquisition analytics, media performance measurement, and predictive modeling Proficiency in Python, SQL, and modern marketing analytics environments Experience deploying models into production and enabling automated decision systems Advanced degree in Statistics, Data Science, Economics, Engineering, or related field preferred