Digital Marketing Analytics Lead
Virtual Vocations Inc, New York, NY, United States
A company is looking for a Digital Marketing Analytics Lead to drive insight, strategy, and decision-making across its eCommerce business.
Key Responsibilities
Serve as a strategic analytics partner to marketing leadership, influencing decisions that drive revenue growth and profitability Own marketing analytics end-to-end, from data extraction and validation to insight generation and executive-level recommendations Create insight-first dashboards and reports in Power BI that highlight trends, risks, and opportunities
Required Qualifications
Bachelor's degree in Math, Marketing, Statistics, Computer Science, Finance, Economics, Data Science, or a related field 3-5 years of experience analyzing eCommerce and digital marketing performance with a track record of impactful recommendations Strong SQL skills for data extraction and manipulation Advanced experience with Power BI or Tableau for building dashboards Ability to communicate insights clearly to senior business leaders
Serve as a strategic analytics partner to marketing leadership, influencing decisions that drive revenue growth and profitability Own marketing analytics end-to-end, from data extraction and validation to insight generation and executive-level recommendations Create insight-first dashboards and reports in Power BI that highlight trends, risks, and opportunities
Required Qualifications
Bachelor's degree in Math, Marketing, Statistics, Computer Science, Finance, Economics, Data Science, or a related field 3-5 years of experience analyzing eCommerce and digital marketing performance with a track record of impactful recommendations Strong SQL skills for data extraction and manipulation Advanced experience with Power BI or Tableau for building dashboards Ability to communicate insights clearly to senior business leaders