Demand Generation Marketing Manager
Virtual Vocations Inc, New York, NY, United States
A company is looking for a Demand Generation Marketing Manager to develop and execute lead generation strategies.
Key Responsibilities
Manage multi-channel demand generation campaigns to drive Marketing Qualified Leads (MQLs) Oversee demand generation budget and analyze KPIs for continuous optimization Collaborate with Sales and SDR teams to ensure alignment on lead quality and conversion strategies
Required Qualifications
10+ years of experience in B2B demand generation, preferably in SaaS or technology Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) Strong analytical skills with the ability to interpret data and optimize targeting Understanding of the full marketing and sales funnel Management and product marketing experience preferred
Manage multi-channel demand generation campaigns to drive Marketing Qualified Leads (MQLs) Oversee demand generation budget and analyze KPIs for continuous optimization Collaborate with Sales and SDR teams to ensure alignment on lead quality and conversion strategies
Required Qualifications
10+ years of experience in B2B demand generation, preferably in SaaS or technology Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) Strong analytical skills with the ability to interpret data and optimize targeting Understanding of the full marketing and sales funnel Management and product marketing experience preferred