Head of Digital - Home Décor - Wall Art (Hallandale Beach, FL)

Art Remedy is a leading design and manufacturing company redefining the wall art category since 2003. With deep expertise in product development and a strong foothold across both luxury and value-driven retailers, we create high‑quality, trend‑forward wall art that elevates any space. Our success is built on meaningful partnerships: with our customers, our retail partners, and our team. We’re passionate about delivering products that resonate, and equally committed to long‑term collaboration and continuous innovation in the home décor industry.

What We Are Looking For:

We are looking for a highly strategic and execution‑driven digital leader to own and scale our direct‑to‑consumer brands.

This role carries full P&L responsibility and oversees all digital revenue channels, including DTC and, over time, marketplaces. This person operates as a true business owner, accountable for driving profitable growth through a seamless, high‑performing customer journey across acquisition, conversion, and retention. Reporting directly to the CEO, this role requires someone who can operate at a high level while staying deeply connected to execution, data, and performance.

Key Responsibilities:

• Own full DTC P&L, including revenue, contribution margin, and marketing efficiency
• Define and execute acquisition strategy across paid media, influencers, affiliates, and emerging channels
• Drive continuous improvement in CVR through site optimization, landing pages, and full customer journey ownership
• Lead Shopify roadmap, CRO strategy, and testing initiatives
• Own retention strategy across email, SMS, and lifecycle marketing to drive LTV and repeat purchase
• Oversee digital merchandising, including product assortment, pricing, promotions, and on‑site storytelling
• Develop and scale influencer and creator strategies as core growth drivers
• Expand digital ownership into marketplaces (Amazon, Wayfair, etc.) over time
• Own martech stack, attribution, and performance analytics
• Leverage AI tools and automation to drive efficiency, insights, and growth
• Build and lead a high‑performing digital team with clear KPIs and accountability

Experience:

• Proven ownership of a 7‑8 figure DTC business with full P&L responsibility
• Strong track record scaling revenue while maintaining or improving profitability
• Deep experience across acquisition, conversion rate optimization, and retention
• Hands‑on experience with Shopify and modern e‑commerce ecosystems
• Experience managing cross‑functional teams and external partners
• Experience with marketplaces (Amazon, Wayfair, etc.) is a strong plus
• Background in home decor, lifestyle, or visually‑driven CPG consumer brands is a plus

Skills:

• Strong business acumen with deep understanding of unit economics (CAC, LTV, MER)
• Highly analytical, data‑driven decision maker
• Ability to operate at both strategic and execution levels
• Strong ownership mindset with a bias for action and testing
• Excellent communication skills, able to operate at an executive level
• Advanced use of AI tools to improve performance, workflows, and output
• Ability to thrive in a fast‑paced, evolving environment
• Full Time, Monday-Friday
• Comprehensive Benefits Package: 401K (with company match), Health Insurance: medical, dental, and vision coverage, life and AD&DD, short and long term disability coverage, Paid Time Off, Paid Holidays
• Opportunities for growth and learning
• Amazing work environment with team activities and perks

Please include salary requirements and resume for consideration.

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