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Supervising Producer - USC

Learfield IMG College, Los Angeles, CA, United States


Position Title: Supervising Producer - USC

Requisition ID

R101096 Location

Los Angeles, CA Full/Part-Time

Full time About Us

Learfield is the leading media and technology company powering college athletics. Learfield develops data-based solutions and content across digital and physical platforms to drive revenue, brand awareness, fan engagement, and partnerships with colleges, brands, and sponsors. Learfield collaborates with athletic departments and brands to deliver innovative content and experiences across diverse platforms. Our people-first culture focuses on building meaningful relationships with employees, partners, and fans, while delivering our mission and core values. Our Mission

Powering the connection of fans to the brands and experiences they love. Our Core Values

Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun Overview

The Supervising Producer is a senior creative leader responsible for developing, producing, and shooting a wide range of content in partnership with the university. This role is actively involved in hands-on production, including shooting and directing branded content. With deep industry experience, the role oversees multiple content initiatives (NIL, original programming, and branded content) to engage fans, elevate student-athlete storytelling, and unlock revenue opportunities for Learfield’s local and national sales teams. The Supervising Producer works with the centralized Learfield Studios team, leads the local content team, and serves as the on-campus representative. Collaboration with the athletic department, school production teams, student-athletes, and local staff is essential to ideate, create, and deliver a robust content slate. Essential Duties & Responsibilities

Produce, write, direct, and shoot narrative and serialized Learfield Studios content at the university. Serve as the creative lead and supervising producer for all active projects. Lead the development and production of NIL, original, and branded episodic video content to grow fan engagement and drive revenue for local and national sponsorship teams. Oversee the Learfield Studios content operation at the university, including creative, production, distribution, analytics, content strategy, and sales integration. Build trust-driven relationships with student-athletes and guide them through all original, branded, and NIL content initiatives. Partner with the athletic department, local property team, and sponsors to create custom NIL content aligned with stakeholder voice, tone, and brand guidelines. Shape and refine NIL content best practices across creative, production, distribution, and student-athlete communication. Advise on content strategy that supports athletics priorities, increases engagement, and drives local and national revenue. Manage the on-site content producer, specialist, and additional production resources; delegate effectively to maximize team output. Use data, trends, and creative insight to develop year-round Learfield Studios content strategy and proactive content calendars. Pitch, ideate, and execute NIL and branded video series for sales teams; participate in client presentations and productions. Ensure the highest-quality content delivery within established budgets and timelines. Collaborate with internal and external teams to meet all agreed-upon deliverables. Develop research, pre-production, production, post-production, distribution, and analysis plans for all proactive and reactive content series. Optimize content distribution and promotional strategies using data as a key creative input. Maintain strong communication with Athletics, SIDs, coaches, and athletic administrators to align content with departmental priorities. Manage pre-sale content presentations, including projected performance, distribution plans, and creative overviews. Track performance of all campaigns and create comprehensive recaps for partners, sales teams, and leadership. Minimum Qualifications

8+ years of experience in sports or entertainment creating, writing, producing, and directing video content with 1+ year leading and managing a team. Hands-on experience shooting and directing video. Must provide a reel, portfolio, or website demonstrating hands-on shooting and directing experience. Experience leading a team. Excellent communication and presentation skills, including the ability to articulate creative concepts to executive leadership. Passionate storyteller with extensive experience driving audience engagement. Proven experience in sports and/or entertainment environments. Ability to independently own projects and serve as primary contact for external partners. Background in digital, short-form, social, and influencer-driven content; narrative storytelling experience is a plus. Strong leadership skills with experience managing multiple team members across varied projects. Deep understanding of content production pipelines end-to-end. Comprehensive knowledge of production equipment, lighting, cameras/lenses, audio, and post-production workflows. Ability to write pitch materials, craft pre-production plans, and present to internal and external stakeholders. Strong creative ideation skills aligned to project and brand objectives. Ability to interpret creative concepts and guide execution with clarity and vision. Thrives in a high-energy, high-profile, proactive, deadline-driven environment with strong attention to detail. Strong administrative, analytical, and problem-solving abilities. Proven capacity to prioritize and manage multiple projects in a fast-paced, evolving setting. Highly organized, efficient, and meticulous in execution. Pay Transparency

The approximate national base pay range for this position is $100,000 to $120,000. This is a good faith estimate at the time of posting. Individuals may also be eligible for an annual discretionary bonus and/or sales compensation based on performance. Pay may vary based on knowledge, skills, experience, and geographic location. The pay rate will comply with all minimum wage requirements where applicable. Benefits

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance, Flexible Paid Time Off (minimum 10+ days annually), Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits follow state and local laws. Equal Opportunity

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race, color, sex, gender identity, sexual orientation, religious practices and observances, national origin, pregnancy, childbirth, or related medical conditions, status as a protected veteran or family member of a protected veteran, or disability.

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