
Sr. Field Marketing Manager - 11408
Exari Systems, Austin, TX, United States
Company Overview
Coupa makes margins multiply through its community‑generated AI and industry‑leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins.
Why join Coupa?
Pioneering Technology: At Coupa, we’re at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend.
Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence.
Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other.
Role Overview The Impact of a Sr. Field Marketing Manager at Coupa: This role is the key hands‑on position in the go‑to‑market motion—partnering deeply with Sales, Integrated Campaigns, ABM, Product & Solution Marketing, and Marketing Ops to create in‑person and virtual events that resonate with buying groups and drive measurable growth.
Responsibilities
Partner with Sales, Integrated Campaigns, ABM, Product & Solution Marketing, and Marketing Ops to create in‑person and virtual events that resonate with buying groups and drive measurable growth.
Use tools such as 6sense, Folloze, Marketo, and Salesforce to prioritize regional and national events (both third‑party and Coupa‑hosted), target the right accounts, tailor messaging, and implement a multi‑touch end‑to‑end field marketing plan to drive and accelerate new pipeline.
Work closely with sales and marketing teams to directly impact growth.
Equal Opportunity Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.
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Why join Coupa?
Pioneering Technology: At Coupa, we’re at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend.
Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence.
Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other.
Role Overview The Impact of a Sr. Field Marketing Manager at Coupa: This role is the key hands‑on position in the go‑to‑market motion—partnering deeply with Sales, Integrated Campaigns, ABM, Product & Solution Marketing, and Marketing Ops to create in‑person and virtual events that resonate with buying groups and drive measurable growth.
Responsibilities
Partner with Sales, Integrated Campaigns, ABM, Product & Solution Marketing, and Marketing Ops to create in‑person and virtual events that resonate with buying groups and drive measurable growth.
Use tools such as 6sense, Folloze, Marketo, and Salesforce to prioritize regional and national events (both third‑party and Coupa‑hosted), target the right accounts, tailor messaging, and implement a multi‑touch end‑to‑end field marketing plan to drive and accelerate new pipeline.
Work closely with sales and marketing teams to directly impact growth.
Equal Opportunity Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.
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