
Marketing and Promotions Manager
Diné Development Corporation, Austin, TX, United States
Job Title:
Marketing and Promotions Manager
Location:
AAL Offices (Austin, Texas)
Position Type:
Full time
Req ID:
JR100117
Description The
Marketing and Promotions Manager
leads the planning, execution, and performance management of AAL marketing campaigns and communications efforts. This role is responsible for developing campaign strategies, producing high-quality communications content, maintaining brand consistency, and ensuring all outputs align with Army messaging, OPSEC requirements, and performance standards.
This role serves as the functional lead for campaign execution, working under the Site Lead and coordinating across content, digital, and event teams to deliver integrated communications outcomes. Performs other related duties as assigned.
Responsibilities Campaign Planning and Execution
Plan, execute, monitor, and measure AAL marketing campaigns across multiple channels.
Ensure campaigns launch on schedule and meet all defined objectives and deliverables.
Align campaigns with AAL branding, messaging, and strategic communication goals.
Content Development Oversight
Lead development of communication products including:
Talking points
Briefings
Articles
Digital and campaign content
Ensure all content is accurate, aligned with Army messaging, and ready for Government use.
Research and Stakeholder Support
Coordinate and deliver background research and briefing materials for Government stakeholders.
Provide primers and supporting materials in advance of key engagements.
Content Production and Publication
Oversee writing, editing, and proofreading of content across platforms (web, email, whitepapers, etc.).
Ensure all published materials meet quality, style, and messaging standards.
Cross-Functional Coordination
Coordinate with:
Content Development
Digital Presence
Event teams
Ensure campaigns are integrated across digital, content, and event execution channels.
Performance Expectations (STD/AQL Alignment)
90% of campaigns launched on time and fully executed
Brand plan delivered annually by required deadline
Revisions completed within 5 business days
Compliance with branding and OPSEC requirements (minimal deficiencies)
95% of communication products delivered within 3 business days
Background research delivered 24 hours prior to briefings
98% editorial accuracy across published materials
Work Environment / Execution Context
Primary place of performance is Austin, TX. Current operations are being conducted remotely with COR approval; however, candidates must be prepared to work onsite at AAL offices in Austin, TX as mission requirements dictate.
Coordination with Government stakeholders and cross-functional contractor teams.
Security / Compliance Requirements
Adhere to OPSEC and Army communications policies.
Ensure all materials meet security and public release standards.
Complete required training (AT Level I, OPSEC, PII, IA as applicable).
Protect sensitive and proprietary information.
Qualifications
5–8+ years of experience in marketing, communications, or campaign management
Active Secret clearance
Experience managing multi-channel campaigns (digital, content, events)
Strong writing/editing and communications skills
Experience working in structured or compliance-driven environments
Familiarity with Government or DoD communications
Bachelor’s degree in communications, marketing, journalism, or related field
Benefits Eligible full-time employees receive a comprehensive benefits package, including medical, dental, vision, life and disability coverage, retirement savings with company match, paid time off, voluntary supplemental benefits, and access to an employee assistance program. The package also includes educational assistance, with tuition reimbursement.
EEO Statement This contractor and subcontractor shall abide by the requirements of 41 CFR 60-1.4(a), 60-300.5(a) and 60-741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity, national origin, or for inquiring about, discussing, or disclosing information about compensation, or any other basis prohibited by law. We participate in E-Verify.
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Marketing and Promotions Manager
Location:
AAL Offices (Austin, Texas)
Position Type:
Full time
Req ID:
JR100117
Description The
Marketing and Promotions Manager
leads the planning, execution, and performance management of AAL marketing campaigns and communications efforts. This role is responsible for developing campaign strategies, producing high-quality communications content, maintaining brand consistency, and ensuring all outputs align with Army messaging, OPSEC requirements, and performance standards.
This role serves as the functional lead for campaign execution, working under the Site Lead and coordinating across content, digital, and event teams to deliver integrated communications outcomes. Performs other related duties as assigned.
Responsibilities Campaign Planning and Execution
Plan, execute, monitor, and measure AAL marketing campaigns across multiple channels.
Ensure campaigns launch on schedule and meet all defined objectives and deliverables.
Align campaigns with AAL branding, messaging, and strategic communication goals.
Content Development Oversight
Lead development of communication products including:
Talking points
Briefings
Articles
Digital and campaign content
Ensure all content is accurate, aligned with Army messaging, and ready for Government use.
Research and Stakeholder Support
Coordinate and deliver background research and briefing materials for Government stakeholders.
Provide primers and supporting materials in advance of key engagements.
Content Production and Publication
Oversee writing, editing, and proofreading of content across platforms (web, email, whitepapers, etc.).
Ensure all published materials meet quality, style, and messaging standards.
Cross-Functional Coordination
Coordinate with:
Content Development
Digital Presence
Event teams
Ensure campaigns are integrated across digital, content, and event execution channels.
Performance Expectations (STD/AQL Alignment)
90% of campaigns launched on time and fully executed
Brand plan delivered annually by required deadline
Revisions completed within 5 business days
Compliance with branding and OPSEC requirements (minimal deficiencies)
95% of communication products delivered within 3 business days
Background research delivered 24 hours prior to briefings
98% editorial accuracy across published materials
Work Environment / Execution Context
Primary place of performance is Austin, TX. Current operations are being conducted remotely with COR approval; however, candidates must be prepared to work onsite at AAL offices in Austin, TX as mission requirements dictate.
Coordination with Government stakeholders and cross-functional contractor teams.
Security / Compliance Requirements
Adhere to OPSEC and Army communications policies.
Ensure all materials meet security and public release standards.
Complete required training (AT Level I, OPSEC, PII, IA as applicable).
Protect sensitive and proprietary information.
Qualifications
5–8+ years of experience in marketing, communications, or campaign management
Active Secret clearance
Experience managing multi-channel campaigns (digital, content, events)
Strong writing/editing and communications skills
Experience working in structured or compliance-driven environments
Familiarity with Government or DoD communications
Bachelor’s degree in communications, marketing, journalism, or related field
Benefits Eligible full-time employees receive a comprehensive benefits package, including medical, dental, vision, life and disability coverage, retirement savings with company match, paid time off, voluntary supplemental benefits, and access to an employee assistance program. The package also includes educational assistance, with tuition reimbursement.
EEO Statement This contractor and subcontractor shall abide by the requirements of 41 CFR 60-1.4(a), 60-300.5(a) and 60-741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity, national origin, or for inquiring about, discussing, or disclosing information about compensation, or any other basis prohibited by law. We participate in E-Verify.
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