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Digital Marketing Specialist with Construction Industry Background - Wing Assist

Wing Assistant - India, Berkeley, CA, United States


Digital Marketing Specialist (Remote)

Duties And Responsibilities

Develop and execute digital marketing strategies tailored to the construction industry.

Manage social media accounts and create industry-specific content.

Conduct SEO and keyword research to improve online visibility.

Run paid advertising campaigns on platforms like Google Ads and Facebook.

Analyze campaign performance and provide optimization recommendations.

Design and implement email marketing campaigns for lead nurturing.

Monitor and manage website analytics to enhance user engagement.

Stay updated with construction industry trends and digital marketing innovations.

Coordinate with the sales team to align marketing efforts with business goals.

Perform other marketing-related tasks as required.

Qualifications

Bachelor’s degree in any field or professional certification in marketing or business-related courses.

2+ years experience in social media or 1-2 years in digital marketing.

Proven content writing or copywriting experience.

Working knowledge of content management systems.

Familiarity with construction industry marketing is a plus.

Excellent English communication skills, both written and verbal (at least B2 level).

Solid organizational and time management skills.

Knowledgeable in layouts, typography, print, and web design.

Experience/Proficient in Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software.

Compelling portfolio of work over a wide range of creative projects.

Able to work on a graveyard shift.

Technical Requirements

USB Headset with Noise Cancellation feature.

Working Webcam.

Computer with at least 1.8 GHz processor and at least 4GB RAM.

Main Internet Service Speed: at least 25 Mbps cable connection.

Backup Internet Service Speed: at least 10 Mbps.

Benefits

Health Insurance (HMO).

Performance Incentives.

Job Security and Stability.

Paid Training.

Inclusive Culture.

Upskilling Opportunities.

100% Work-From-Home.

Exceptionally Supportive Team.

Opportunities for Career Growth.

Fun Work Environment.

Holiday & Overtime Pay.

Schedule: US work hours (20-40 hours per week)

Location: This is a remote job

Salary Package (with HMO)

Entry Level (1-3 years of experience): Up to PHP 53,000.

Intermediate Level (3-5 years of experience): Up to PHP 67,000.

Expert Level (5+ years of experience): Up to PHP 78,000.

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