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Multimedia Consultant / Account Executive

Nexstar Media Group, Inc., Lafayette, LA, United States


The Multimedia Consultant / Account Executive generates revenue across television, digital, OTT, streaming, and custom marketing solutions.


Job Description:

  • Prospect, cold-call, and develop new business across local and regional advertisers
  • Build and maintain long-term relationships with decision-makers in the business community
  • Create integrated, results-driven advertising strategies using both broadcast and digital platforms
  • Conduct needs analysis and present customized solutions that deliver measurable ROI
  • Grow and manage a book of business while consistently exceeding revenue goals
  • Collaborate with internal creative, digital, and production teams to execute campaigns
  • Stay informed on digital trends and evolving media opportunities to better serve clients


Requirements & Skills:

  • Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field (or equivalent combination of education and experience)
  • Minimum of one year of sales experience (media sales preferred)
  • Valid driver’s license with acceptable driving record
  • Proficiency with standard office technology and CRM tools
  • Ability to plan long-term sales strategies and execute consistently
  • Comfortable with cold-calling, self-motivated, organized, and goal-oriented