Multimedia Consultant / Account Executive
Nexstar Media Group, Inc., Lafayette, LA, United States
The
Multimedia Consultant / Account Executive
generates revenue across television, digital, OTT, streaming, and custom marketing solutions.
Job Description: Prospect, cold-call, and develop new business across local and regional advertisers Build and maintain long-term relationships with decision-makers in the business community Create integrated, results-driven advertising strategies using both broadcast and digital platforms Conduct needs analysis and present customized solutions that deliver measurable ROI Grow and manage a book of business while consistently exceeding revenue goals Collaborate with internal creative, digital, and production teams to execute campaigns Stay informed on digital trends and evolving media opportunities to better serve clients
Requirements & Skills : Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field
(or equivalent combination of education and experience) Minimum of one year of sales experience (media sales preferred) Valid driver’s license with acceptable driving record Proficiency with standard office technology and CRM tools Ability to plan long-term sales strategies and execute consistently Comfortable with cold-calling, self-motivated, organized, and goal-oriented
Multimedia Consultant / Account Executive
generates revenue across television, digital, OTT, streaming, and custom marketing solutions.
Job Description: Prospect, cold-call, and develop new business across local and regional advertisers Build and maintain long-term relationships with decision-makers in the business community Create integrated, results-driven advertising strategies using both broadcast and digital platforms Conduct needs analysis and present customized solutions that deliver measurable ROI Grow and manage a book of business while consistently exceeding revenue goals Collaborate with internal creative, digital, and production teams to execute campaigns Stay informed on digital trends and evolving media opportunities to better serve clients
Requirements & Skills : Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field
(or equivalent combination of education and experience) Minimum of one year of sales experience (media sales preferred) Valid driver’s license with acceptable driving record Proficiency with standard office technology and CRM tools Ability to plan long-term sales strategies and execute consistently Comfortable with cold-calling, self-motivated, organized, and goal-oriented