
Senior Account Executive – Inks (Narrow Web)
Veracity Software Inc, Phila, PA, United States
Senior Account Executive - Inks (Narrow Web)
Locations: Ohio (Maineville), Pennsylvania (Philadelphia), Virginia (Virginia Beach), New Jersey (Jersey City, Newark), New York (New York City).
Job Type: Full-Time
Flexible work from home days.
All candidates should reside in central NY, NJ, Philly but the entire Territory is Virginia to Maine and inland to NY and PA.
The Senior Account Executive - Inks serves as the primary commercial and technical liaison between us and key Narrow Web packaging customers. This role is responsible for driving profitable growth through strategic account management, solution-based selling, and deep application expertise in water-based and UV-curable inks and coatings.
This position combines revenue ownership with technical leadership, ensuring strong customer partnerships, successful product adoption, and long-term business growth.
Key Responsibilities
Account & Revenue Leadership
Manage a portfolio of strategic Narrow Web accounts with full ownership of revenue, margins, and profitability
Develop and execute account growth strategies aligned with customer and company objectives
Identify and convert new business opportunities including product conversions, line extensions, and new applications
Lead pricing strategies, contract negotiations, and commercial agreements
Technical & Solution-Based Selling
Utilize expertise in water-based and UV-curable inks/coatings to deliver value-driven solutions
Lead press trials, product introductions, and technical validations
Act as escalation point for complex technical issues
Translate technical performance and sustainability benefits into customer-focused value propositions
Customer Relationship Management
Build and maintain executive-level customer relationships across operations, quality, and procurement teams
Serve as the primary point of accountability for customer satisfaction and issue resolution
Collaborate with Technical Service, R&D, manufacturing, and supply chain teams
Required Qualifications (Must-Haves)
5+ years of experience in packaging, inks, or related manufacturing industry
Strong experience with packaging materials and ink systems
Proven ability to resolve technical issues related to inks or packaging
Experience working in cross-functional environments
Ability to manage customer relationships and drive business growth
High School Diploma or equivalent (minimum education requirement)
Required Technical Skills
Experience with color management systems (e.g., X-Rite)
Understanding of lamination, coating, and post-print converting processes
Knowledge of VOC compliance, safety protocols, and regulatory requirements
Preferred Skills
Experience in Narrow Web / flexographic printing environments
Strong technical-sales hybrid experience
Ability to position solutions vs. commodity products
Strong communication, negotiation, and presentation skills
Core Competencies
Strategic Account Management
Technical Sales & Solution Selling
Customer Relationship Management
Problem Solving & Troubleshooting
Cross-functional Collaboration
Revenue Growth & Profitability
Ideal Candidate Profile
Self-driven and capable of working independently after training
Strong work ethic with a goal-oriented mindset
Ability to balance technical expertise with commercial strategy
Motivated to grow within the organization and take on higher responsibilities
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