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Senior Marketing Manager

The Cake · New York, NY, USA ·

Pay:
$146,100-$165,000/yr
Job type:
Full Time

Job Title: Senior Marketing Manager (Product)

Type: Full-time

Start: ASAP

Location: Hybrid / Onsite in New Jersey (US-based, 4 days onsite required)

Compensation: $146,100–$165,000 base + bonus + full benefits

A global medical technology organization is seeking a Senior Marketing Manager to lead a core, revenue-driving product portfolio within its U.S. platform. This is a true product ownership role—responsible for pricing, forecasting, lifecycle management, and multi-year strategic growth.

This is not a campaign-only or digital marketing role.

You will operate as the commercial owner of your portfolio, partnering cross-functionally with sales, global marketing, finance, and regional teams to drive sustainable differentiation, profitability, and customer value within a regulated environment.

What You’ll Be Doing:

Own full product portfolio strategy including forecasting, pricing, financial planning, and lifecycle management

Develop clear value propositions and segmentation strategies that translate into measurable revenue impact

Lead product launches and go-to-market execution in partnership with cross-functional stakeholders

Partner directly with sales teams to drive training, adoption, and retention initiatives

Deliver competitive analysis, demand forecasts, and high-quality marketing collateral

Build dashboards and data-driven insights to guide annual and long-range strategic planning

Influence cross-functional teams and lead initiatives in a large, matrixed organization

Must-Haves (Don’t Apply Without These):

Bachelor’s degree required (MBA preferred)

7+ years business experience with 5+ years in product marketing or product management

Experience owning a product portfolio within a regulated industry (healthcare, life sciences, food, or chemical)

Direct experience with pricing strategy, forecasting, and lifecycle management

Product launch planning and execution experience

Proven expertise in segmentation and customer-driven strategy

Strong analytical, financial, and communication skills

Authorized to work in the US (no sponsorship)

You’ll Stand Out If You…

Have medical device or life sciences product marketing experience

Have supported a national field sales organization

Thrive in large, global, matrixed enterprises

Are equally strong in strategic planning and tactical execution

Enjoy owning high-visibility, revenue-driving portfolios

Are comfortable traveling up to 30% domestically

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