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Senior Marketing Manager

The Cake, Trenton, NJ, United States


Job Title: Senior Marketing Manager (Product) Type: Full-time Start: ASAP Location: Hybrid / Onsite in New Jersey (US-based, 4 days onsite required) Compensation: $146,100–$165,000 base + bonus + full benefits A global medical technology organization is seeking a Senior Marketing Manager to lead a core, revenue-driving product portfolio within its U.S. platform. This is a true product ownership role—responsible for pricing, forecasting, lifecycle management, and multi-year strategic growth. This is not a campaign-only or digital marketing role. You will operate as the commercial owner of your portfolio, partnering cross-functionally with sales, global marketing, finance, and regional teams to drive sustainable differentiation, profitability, and customer value within a regulated environment. What You’ll Be Doing: Own full product portfolio strategy including forecasting, pricing, financial planning, and lifecycle management Develop clear value propositions and segmentation strategies that translate into measurable revenue impact Lead product launches and go-to-market execution in partnership with cross-functional stakeholders Partner directly with sales teams to drive training, adoption, and retention initiatives Deliver competitive analysis, demand forecasts, and high-quality marketing collateral Build dashboards and data-driven insights to guide annual and long-range strategic planning Influence cross-functional teams and lead initiatives in a large, matrixed organization Must-Haves (Don’t Apply Without These): Bachelor’s degree required (MBA preferred) 7+ years business experience with 5+ years in product marketing or product management Experience owning a product portfolio within a regulated industry (healthcare, life sciences, food, or chemical) Direct experience with pricing strategy, forecasting, and lifecycle management Product launch planning and execution experience Proven expertise in segmentation and customer-driven strategy Strong analytical, financial, and communication skills Authorized to work in the US (no sponsorship) You’ll Stand Out If You…: Have medical device or life sciences product marketing experience Have supported a national field sales organization Thrive in large, global, matrixed enterprises Are equally strong in strategic planning and tactical execution Enjoy owning high-visibility, revenue-driving portfolios Are comfortable traveling up to 30% domestically #J-18808-Ljbffr