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Public Relations Account Executive

Approach People Recruitment, Brockport, NY, United States


Overview We are partnering with a disruptive PR agency headquartered in Amsterdam, now expanding its presence across Europe. This is not your traditional “press release” firm—they take an integrated marketing approach, combining multiple touchpoints to redefine how PR drives growth for innovative brands.

With a vibrant and international team representing 14 nationalities, this fast-growing agency collaborates with some of the most exciting startups and scale-ups in the Tech and B2B SaaS space.

Your Role As a

Swedish PR Account Executive (Remote) , you will be responsible for building and growing the Swedish market. You will work across strategy, content, and media relations:

Act as the main point of contact for clients, developing and executing clear PR strategies to exceed KPIs.

Media & Content

Drive media outreach through pitching, newsjacking, and high-quality content creation to maximize client visibility.

Business Development

Support growth by identifying new opportunities, contributing to lead generation, and participating in client pitches.

Ownership & Reporting

Take full ownership of the Swedish market, delivering data-driven insights and reports on campaign performance.

What We Are Looking For

Language : Fluent in Swedish (mandatory) and English.

Experience : Minimum of 2 years’ experience in PR, journalism, or communications. A background in sales is a strong plus.

Market Affinity : Strong interest in the Startup, Tech, and B2B SaaS ecosystem.

Education : Bachelor’s degree in PR, Journalism, Communications, or a related field.

Why Join Them?

Flexibility : Fully remote role based in Sweden, offering excellent work-life balance.

The Culture : A young, ambitious, and international team with a collaborative and inclusive mindset.

The Perks : Regular team events, international meetups, and offsites (previous destinations include Portugal and Spain).

Ready to Make an Impact? If you are a Swedish speaker with a passion for storytelling, media, and innovation in the tech space, we would love to hear from you!

Please send your CV to meike@approachpeople.com

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