Marketing Manager
HR&A Advisors, San Francisco, CA, United States
THE ROLE
| HR&A is seeking a full‑time Marketing Manager based in our offices in New York, Los Angeles, Dallas, Washington DC, San Francisco Bay Area, Raleigh, or Atlanta. We are looking for a creative and entrepreneurial professional with 7–10 years of experience managing marketing and proposal processes for professional services companies. The ideal candidate will bring a deep understanding of how to design, scale, and continuously improve an efficient proposal process that enables faster development, stronger content, and higher win rates. They should understand how to manage marketing libraries and introduce new database and AI tools. The role also calls for someone who can lead teams through adoption of new systems and ways of working.
Responsibilities Proposal Systems Management
Assessing and improving the current proposal process.
Identifying opportunities to improve workflows by collaborating with the existing Knowledge Management and proposal teams.
Developing and executing a clear roadmap for proposal process improvements, including researching, testing, and implementing AI‑enabled tools where appropriate.
Defining and documenting firmwide best practices for proposal development and driving consistent adoption across teams.
Proposal Tools & Knowledge Management
Developing an AI support tool and teaching people how to use it.
Building and maintaining an organizational framework and library to retrieve marketing assets (e.g., resumes, qualifications, commonly‑used narratives).
Managing updates to HR&A’s branded template and asset libraries.
Managing refinements to our Qualifications and Resume SOPs.
Overseeing updates to existing qualification and resume libraries.
Creating mechanisms to capture updates identified during proposal development and integrating them into firmwide materials.
Collaborating with Proposal, Communications, Graphic Design, and People teams to refine and launch new messaging, resumes, visuals, and templates.
Proposal Management
Serving as a hands‑on proposal manager for select high‑priority pursuits (~1–2/month), including building production timelines, assigning tasks to technical and non‑technical staff, and working with the Graphic Designer on proposal document design and layout.
Gathering information from internal and external stakeholders, including subconsultants.
Integrating edits and feedback and managing rounds of review.
Copyediting and providing graphic polish before final submission.
Navigating online procurement tools for proposal submittals.
Performance Tracking
Owning the tracking and reporting of key marketing and proposal performance metrics, including win rate, average proposal development time, proposal volume per quarter, and content utilization.
Analyzing performance trends to identify what’s working, where processes can improve, and which content and approaches drive the strongest outcomes.
Curating examples of high‑performing proposals and translating insights into actionable recommendations that improve efficiency, quality, and win rates over time.
Qualifications We are seeking a candidate with 7–10 years of experience managing marketing and proposal processes for professional services companies, with a preference for urban development, consulting, real estate, or architecture/engineering/construction industries. This person should have a strong understanding of the proposal lifecycle and a working understanding of how emerging tools like AI can improve efficiencies in proposal development and library/asset management.
Hybrid Work Policy HR&A fosters a collaborative and flexible work environment through our hybrid work policy. Employees work from the office at least three days a week, which allows individuals the freedom to balance their professional and personal lives while maintaining a strong connection to their teams.
Compensation The base salary range for this position is $95,000–$120,000 plus the opportunity for a discretionary year‑end bonus. Where an offer falls inside this pay range is dependent on experience. We offer competitive compensation packages, based on qualifications and experience. We are an employee‑owned company, meaning you will have the opportunity to benefit from the firm’s growth over time through participation in our Employee Stock Ownership Plan. Each year, the firm will contribute funds to this long‑term wealth‑building account and may make contributions to other retirement accounts. We also provide a comprehensive benefits package that goes well beyond coverage of 90‑95% of healthcare premiums, including dental and vision coverage.
EEO Statement All qualified candidates will receive consideration for employment without regard to their race, religion, ancestry, national origin, sex, sexual orientation, gender identity or expression, age, disability, marital status, medical condition, veteran status, or any other basis as protected by federal, state, or local law.
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| HR&A is seeking a full‑time Marketing Manager based in our offices in New York, Los Angeles, Dallas, Washington DC, San Francisco Bay Area, Raleigh, or Atlanta. We are looking for a creative and entrepreneurial professional with 7–10 years of experience managing marketing and proposal processes for professional services companies. The ideal candidate will bring a deep understanding of how to design, scale, and continuously improve an efficient proposal process that enables faster development, stronger content, and higher win rates. They should understand how to manage marketing libraries and introduce new database and AI tools. The role also calls for someone who can lead teams through adoption of new systems and ways of working.
Responsibilities Proposal Systems Management
Assessing and improving the current proposal process.
Identifying opportunities to improve workflows by collaborating with the existing Knowledge Management and proposal teams.
Developing and executing a clear roadmap for proposal process improvements, including researching, testing, and implementing AI‑enabled tools where appropriate.
Defining and documenting firmwide best practices for proposal development and driving consistent adoption across teams.
Proposal Tools & Knowledge Management
Developing an AI support tool and teaching people how to use it.
Building and maintaining an organizational framework and library to retrieve marketing assets (e.g., resumes, qualifications, commonly‑used narratives).
Managing updates to HR&A’s branded template and asset libraries.
Managing refinements to our Qualifications and Resume SOPs.
Overseeing updates to existing qualification and resume libraries.
Creating mechanisms to capture updates identified during proposal development and integrating them into firmwide materials.
Collaborating with Proposal, Communications, Graphic Design, and People teams to refine and launch new messaging, resumes, visuals, and templates.
Proposal Management
Serving as a hands‑on proposal manager for select high‑priority pursuits (~1–2/month), including building production timelines, assigning tasks to technical and non‑technical staff, and working with the Graphic Designer on proposal document design and layout.
Gathering information from internal and external stakeholders, including subconsultants.
Integrating edits and feedback and managing rounds of review.
Copyediting and providing graphic polish before final submission.
Navigating online procurement tools for proposal submittals.
Performance Tracking
Owning the tracking and reporting of key marketing and proposal performance metrics, including win rate, average proposal development time, proposal volume per quarter, and content utilization.
Analyzing performance trends to identify what’s working, where processes can improve, and which content and approaches drive the strongest outcomes.
Curating examples of high‑performing proposals and translating insights into actionable recommendations that improve efficiency, quality, and win rates over time.
Qualifications We are seeking a candidate with 7–10 years of experience managing marketing and proposal processes for professional services companies, with a preference for urban development, consulting, real estate, or architecture/engineering/construction industries. This person should have a strong understanding of the proposal lifecycle and a working understanding of how emerging tools like AI can improve efficiencies in proposal development and library/asset management.
Hybrid Work Policy HR&A fosters a collaborative and flexible work environment through our hybrid work policy. Employees work from the office at least three days a week, which allows individuals the freedom to balance their professional and personal lives while maintaining a strong connection to their teams.
Compensation The base salary range for this position is $95,000–$120,000 plus the opportunity for a discretionary year‑end bonus. Where an offer falls inside this pay range is dependent on experience. We offer competitive compensation packages, based on qualifications and experience. We are an employee‑owned company, meaning you will have the opportunity to benefit from the firm’s growth over time through participation in our Employee Stock Ownership Plan. Each year, the firm will contribute funds to this long‑term wealth‑building account and may make contributions to other retirement accounts. We also provide a comprehensive benefits package that goes well beyond coverage of 90‑95% of healthcare premiums, including dental and vision coverage.
EEO Statement All qualified candidates will receive consideration for employment without regard to their race, religion, ancestry, national origin, sex, sexual orientation, gender identity or expression, age, disability, marital status, medical condition, veteran status, or any other basis as protected by federal, state, or local law.
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