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User Experience Design

Taproot Foundation, Inc., Minneapolis, MN, United States


We are seeking a skilled volunteer to review and improve the clarity, structure, and effectiveness of our website content hosted on Wix. The focus is not a full rebuild, but a targeted refinement that enhances user experience, increases engagement, and aligns messaging with our mission.

Responsibilities

Conduct a structured review of all core website pages and identify areas where messaging can be clearer or more compelling.

Improve the user experience and information flow, especially for the four primary calls to action:

Donate Medications

Donate Funds

Get Medications

Volunteer

Refine and strengthen page copy to ensure it is concise, mission‑aligned, and easy to understand.

Recommend improvements to page structure, layout, and conversion flow.

Help ensure that each page clearly answers the question: “What is this program and what should I do next?”

Provide practical guidance so our team can implement and maintain improvements going forward.

Scope of the Project Our website serves as the first point of contact for various audiences – pharmacies, clinics, donors, and patients. Clear pathways for each group are essential to secure medication donations, partner enrollments, and individual support. By sharpening messaging and simplifying navigation, the volunteer will directly strengthen how we communicate our mission and guide visitors to action.

The goal is a focused content and user experience refinement that increases clarity, trust, and engagement, while preserving the existing Wix platform.

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