Sr Customer and Social Media Marketing Manager
Obsidian Security, Palo Alto, CA, United States
About The Role
Obsidian is looking for a strategic and creative Customer Marketing Manager to build and scale programs that deepen customer engagement, celebrate customer success, and turn our users into passionate advocates. In this role, you’ll own customer storytelling - from case studies to milestone highlights - and scale Obsidian’s Customer Advocacy program.
In this role, you will
Develop and manage customer advocacy and engagement programs, including reference networks, lifecycle touchpoints, and customer marketing initiatives.
Alongside PMM, produce high‑quality customer stories, case studies, testimonials, and milestone announcements that highlight Obsidian’s value proposition.
Collaborate cross‑functionally with CS, Sales, Product Marketing, and Leadership to identify strong customer stories and expand our use cases.
Build and maintain a roster of customer champions who can support reference calls, speak at events/webinars, provide quotes, and participate in co‑marketing.
Track engagement and measure the impact of customer marketing initiatives on retention, advocacy, and pipeline influence.
Build and manage the company’s social media strategy and day‑to‑day content publishing and curation to raise brand awareness and strengthen Obsidian’s positioning as a leader in SaaS and AI security.
Build and manage the company’s social media content calendar and work with cross‑functional teams to amplify key product milestones, customer success, and industry recognition.
Drive engagement with security professionals on LinkedIn.
Your background looks something like this
5‑7 years of experience in customer marketing, product marketing, or customer success.
Good understanding of the cyber security space specifically SaaS and AI security is a plus.
2‑3 years in B2B social media engagement with strong understanding of mainly LinkedIn and YouTube.
Ability to create short‑form videos and digital assets to support marketing needs.
Exceptional storytelling, interviewing, and content development skills with a strong understanding of how to effectively engage on LinkedIn.
Strong relationship builder with the ability to work closely with customers and internal stakeholders.
Highly organized and able to manage multiple projects simultaneously.
Passionate about amplifying customer impact and building programs from the ground up.
Employee Benefits
Competitive compensation with equity and 401k
Comprehensive healthcare with dental and vision coverage
Flexible paid time off and paid holiday time off
12 weeks of new parent or family leave
Personal and professional development resources
Pay Transparency Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location, as well as the knowledge, skills and experience of the candidate. In addition to a competitive base salary, this position is eligible for equity awards and may be eligible for sales commission or incentive compensation based on the role or function within the company.
At Obsidian, we are proud to be an equal‑opportunity employer. We value diversity and hire for talent, passion, and compassion. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization. If you have a need that requires accommodation, please contact accommodations@obsidiansecurity.com.
Information collected and processed as part of any job applications you choose to submit is subject to Obsidian’s Applicant Privacy Policy.
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In this role, you will
Develop and manage customer advocacy and engagement programs, including reference networks, lifecycle touchpoints, and customer marketing initiatives.
Alongside PMM, produce high‑quality customer stories, case studies, testimonials, and milestone announcements that highlight Obsidian’s value proposition.
Collaborate cross‑functionally with CS, Sales, Product Marketing, and Leadership to identify strong customer stories and expand our use cases.
Build and maintain a roster of customer champions who can support reference calls, speak at events/webinars, provide quotes, and participate in co‑marketing.
Track engagement and measure the impact of customer marketing initiatives on retention, advocacy, and pipeline influence.
Build and manage the company’s social media strategy and day‑to‑day content publishing and curation to raise brand awareness and strengthen Obsidian’s positioning as a leader in SaaS and AI security.
Build and manage the company’s social media content calendar and work with cross‑functional teams to amplify key product milestones, customer success, and industry recognition.
Drive engagement with security professionals on LinkedIn.
Your background looks something like this
5‑7 years of experience in customer marketing, product marketing, or customer success.
Good understanding of the cyber security space specifically SaaS and AI security is a plus.
2‑3 years in B2B social media engagement with strong understanding of mainly LinkedIn and YouTube.
Ability to create short‑form videos and digital assets to support marketing needs.
Exceptional storytelling, interviewing, and content development skills with a strong understanding of how to effectively engage on LinkedIn.
Strong relationship builder with the ability to work closely with customers and internal stakeholders.
Highly organized and able to manage multiple projects simultaneously.
Passionate about amplifying customer impact and building programs from the ground up.
Employee Benefits
Competitive compensation with equity and 401k
Comprehensive healthcare with dental and vision coverage
Flexible paid time off and paid holiday time off
12 weeks of new parent or family leave
Personal and professional development resources
Pay Transparency Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location, as well as the knowledge, skills and experience of the candidate. In addition to a competitive base salary, this position is eligible for equity awards and may be eligible for sales commission or incentive compensation based on the role or function within the company.
At Obsidian, we are proud to be an equal‑opportunity employer. We value diversity and hire for talent, passion, and compassion. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization. If you have a need that requires accommodation, please contact accommodations@obsidiansecurity.com.
Information collected and processed as part of any job applications you choose to submit is subject to Obsidian’s Applicant Privacy Policy.
#J-18808-Ljbffr