Digital Marketing Specialist (SEO/SEM/Social)
Getecube, Allendale, NJ, United States
Job Description
Benefits
401(k)
Paid time off
Dental insurance
Health insurance
Vision insurance
A Digital Marketing Specialist at a leading real estate company requires high-energy, creative, and data-driven team member who helps elevate our brand and our agents’ digital presence. As the Digital Marketing Specialist, you will be the “engine room” of our online strategy. Working directly under the Marketing Manager, you will execute multi-channel campaigns that drive lead generation, brand awareness, and agent support. You will be a vital resource for our agents, helping them master their personal branding in a digital-first market.
Campaign Execution : Build and deploy high performing email marketing campaigns and automated workflows for both company-wide initiatives and individual property promotions.
Social Media Management:
Manage the daily posting schedule across all corporate platforms (Instagram, Facebook, LinkedIn, Tik Tok). Monitor engagement and stay ahead of real estate social trends.
Website & Design:
Perform routine maintenance on the company website. Assist in designing landing pages and digital assets that align with our premium brand identity.
Videography & Content : Capture and edit high quality video content, including agent interviews, community spotlights and monthly market updates.
Ads & Targeting : Execute paid digital advertising (Meta Ads, Google Ads) with a focus on sophisticated GEO-fencing and demographic targeting to reach specific buyer/seller pools.
SEO/SEM:
Optimize website content and blog posts for local search rankings. Monitor analytics to provide monthly reports on ROI and traffic trends.
Agent Empowerment : Conduct one‑on‑one or group training sessions to help agents optimize their social media profiles, use company tools and improve their online reputation.
Qualification : 5+ years of professional digital marketing experience (Real Estate experience is a major plus).
Technical Suite : Proficiency in CANVA, Meta (WordPress/WIX).
Analytical Mind : Strong understanding of Google Analytics, Meta Business Suite and SEO keyword strategy.
Communication : Ability to explain complex digital concepts to agents with varying levels of tech savviness.
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401(k)
Paid time off
Dental insurance
Health insurance
Vision insurance
A Digital Marketing Specialist at a leading real estate company requires high-energy, creative, and data-driven team member who helps elevate our brand and our agents’ digital presence. As the Digital Marketing Specialist, you will be the “engine room” of our online strategy. Working directly under the Marketing Manager, you will execute multi-channel campaigns that drive lead generation, brand awareness, and agent support. You will be a vital resource for our agents, helping them master their personal branding in a digital-first market.
Campaign Execution : Build and deploy high performing email marketing campaigns and automated workflows for both company-wide initiatives and individual property promotions.
Social Media Management:
Manage the daily posting schedule across all corporate platforms (Instagram, Facebook, LinkedIn, Tik Tok). Monitor engagement and stay ahead of real estate social trends.
Website & Design:
Perform routine maintenance on the company website. Assist in designing landing pages and digital assets that align with our premium brand identity.
Videography & Content : Capture and edit high quality video content, including agent interviews, community spotlights and monthly market updates.
Ads & Targeting : Execute paid digital advertising (Meta Ads, Google Ads) with a focus on sophisticated GEO-fencing and demographic targeting to reach specific buyer/seller pools.
SEO/SEM:
Optimize website content and blog posts for local search rankings. Monitor analytics to provide monthly reports on ROI and traffic trends.
Agent Empowerment : Conduct one‑on‑one or group training sessions to help agents optimize their social media profiles, use company tools and improve their online reputation.
Qualification : 5+ years of professional digital marketing experience (Real Estate experience is a major plus).
Technical Suite : Proficiency in CANVA, Meta (WordPress/WIX).
Analytical Mind : Strong understanding of Google Analytics, Meta Business Suite and SEO keyword strategy.
Communication : Ability to explain complex digital concepts to agents with varying levels of tech savviness.
#J-18808-Ljbffr