Digital Events Product Manager
Software Guidance & Assistance, Inc. (SGA, Inc.), San Jose, CA, United States
Digital Events Product Manager
for a
contract
assignment with one of our premier SaaS clients in San Jose, CA or San Francisco, CA. This is a hybrid role.
Summary The ideal candidate has a shown grasp of how front-end customer digital event experiences influence back-end data requirements and technology capabilities, and vice versa. The candidate has the ability and experience in connecting the dots across customer journey analytics, web personalization & optimization, content management, digital technology enablement, digital events solutions and data requirements to identify where to develop needed capabilities. These are components that need to come together to enable a scalable ecosystem that delivers relevant and engagement customer experiences for our digital events.
Day in the Life You will work closely with a small team of product managers and partner with program managers, product designers, event managers, marketing managers, and web production to deliver web-based experiences that support the client's online events.
Responsibilities
Discover, define, drive, and execute internal digital events product vision, strategy, requirements, and roadmap based on data, customer insights, and industry standard methodologies
Be the focal point partnering with internal customers to identify problems and define goals, set priorities and lead a backlog of features, work with engineering, design, and QE to meet those requirements
Build business cases clearly stating the impact and value of proposed initiatives
Work with Experience Designers on customer journeys, UX flows, and product designs
Transform requirements into feature specs / user stories including story acceptance criteria for the engineering team
Proactively identify, prioritize and drive resolution to project issues.
Prepare for business reviews, financial analysis & forecasting
Assess new digital event market opportunities and strategic areas of growth
Required Skills
Hardworking, creative and innovative demeanor
Ability to transform business challenges into detailed product requirements, writing functional specs and user stories (using Jira or other Agile tools)
Experience with sophisticated problem spaces and an ability to handle open-ended design projects that may be ambiguous or ill-defined
Results driven with attention to detail and follow-through, and ability to work efficiently at all levels within the organization and with partners
Well-versed in defining roadmaps and delivering with teams that employ agile software development methodologies
Analytical abilities to test hypotheses and sort through uncertain options to make compelling recommendations
Ability to craft clear, compelling recommendations supported by strong analysis and business logic, and articulate them to the organization to gain support for recommendations
Ability to lead issue resolution and mitigate risk on the product roadmap
Experience working with other geographic locations and familiar with regional needs
Understanding of web design and optimization, digital marketing technologies, digital events technologies (Rainfocus, Intellum, On24, Kaltura, SplashThat), web content management systems (AEM), marketing data and analytics. Knowledge of Adobe's Experience Cloud offering is a plus.
Education: BA/BS degree in a technical field (CS, EE, or similar) or marketing field. MS or MBA a plus. 5+ years of product management experience and/or blend of web design and digital marketing technology
SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company EEO page to request an accommodation or assistance regarding our policy.
#J-18808-Ljbffr
for a
contract
assignment with one of our premier SaaS clients in San Jose, CA or San Francisco, CA. This is a hybrid role.
Summary The ideal candidate has a shown grasp of how front-end customer digital event experiences influence back-end data requirements and technology capabilities, and vice versa. The candidate has the ability and experience in connecting the dots across customer journey analytics, web personalization & optimization, content management, digital technology enablement, digital events solutions and data requirements to identify where to develop needed capabilities. These are components that need to come together to enable a scalable ecosystem that delivers relevant and engagement customer experiences for our digital events.
Day in the Life You will work closely with a small team of product managers and partner with program managers, product designers, event managers, marketing managers, and web production to deliver web-based experiences that support the client's online events.
Responsibilities
Discover, define, drive, and execute internal digital events product vision, strategy, requirements, and roadmap based on data, customer insights, and industry standard methodologies
Be the focal point partnering with internal customers to identify problems and define goals, set priorities and lead a backlog of features, work with engineering, design, and QE to meet those requirements
Build business cases clearly stating the impact and value of proposed initiatives
Work with Experience Designers on customer journeys, UX flows, and product designs
Transform requirements into feature specs / user stories including story acceptance criteria for the engineering team
Proactively identify, prioritize and drive resolution to project issues.
Prepare for business reviews, financial analysis & forecasting
Assess new digital event market opportunities and strategic areas of growth
Required Skills
Hardworking, creative and innovative demeanor
Ability to transform business challenges into detailed product requirements, writing functional specs and user stories (using Jira or other Agile tools)
Experience with sophisticated problem spaces and an ability to handle open-ended design projects that may be ambiguous or ill-defined
Results driven with attention to detail and follow-through, and ability to work efficiently at all levels within the organization and with partners
Well-versed in defining roadmaps and delivering with teams that employ agile software development methodologies
Analytical abilities to test hypotheses and sort through uncertain options to make compelling recommendations
Ability to craft clear, compelling recommendations supported by strong analysis and business logic, and articulate them to the organization to gain support for recommendations
Ability to lead issue resolution and mitigate risk on the product roadmap
Experience working with other geographic locations and familiar with regional needs
Understanding of web design and optimization, digital marketing technologies, digital events technologies (Rainfocus, Intellum, On24, Kaltura, SplashThat), web content management systems (AEM), marketing data and analytics. Knowledge of Adobe's Experience Cloud offering is a plus.
Education: BA/BS degree in a technical field (CS, EE, or similar) or marketing field. MS or MBA a plus. 5+ years of product management experience and/or blend of web design and digital marketing technology
SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company EEO page to request an accommodation or assistance regarding our policy.
#J-18808-Ljbffr