Demand Generation Manager

Join the Unily team as a Demand Generation Manager . We are looking for a proactive, data‑driven individual to lead global, integrated campaigns and drive qualified pipeline growth across our Enterprise and Mid‑Market segments. About Unily Unily partners with the world’s largest and most complex enterprises to power Organizational Velocity through digital Employee Experience transformation. Iconic brands—including Estée Lauder Companies, CVS Health, and British Airways—use our market‑leading platform to improve productivity, streamline communication, and foster a highly connected workplace. We are recognized as a leader in the 2025 Gartner Magic Quadrant, the 2024 Forrester Wave, and the IDC MarketScape for Experience‑Centric Digital Workspaces. Job Purpose As a Demand Generation Manager, you will strategise, execute, and measure demand programs that generate pipeline, particularly into Mid‑Market. Working closely with Field, Product, Brand, Sales, Revenue Operations, and external agencies, you will ensure unified strategy and execution. This role reports to the Head of Demand Generation and may be considered for a Senior title for candidates with advanced experience and demonstrated leadership. Main Responsibilities Campaign Leadership: Own strategy, execution, and measurement of global, integrated campaigns across Enterprise and Mid‑Market. Pipeline Accountability: Partner with Revenue Operations and Sales to ensure demand programs drive qualified pipeline with clear attribution and reporting. Cross‑Functional Partnership: Build strong relationships, manage projects, and foster collaboration to achieve alignment and on‑time delivery. Operational Excellence: Define and implement scalable processes for campaign intake, asset production, localisation, and reporting. Innovation & Experimentation: Pilot new campaign approaches and tools, scale best practices globally, and stay ahead of market trends. Risk & Resource Management: Anticipate blockers, prioritise resources, and maintain campaign velocity. Signal‑Based Automation and Scaled ABM: Set up scalable ABM processes using technology such as Clay and HubSpot for effective, always‑on campaigns. Requirements Demand Generation Experience: Deep experience in B2B demand generation with marketing operations expertise. Pipeline Impact: Proven ability to deliver pipeline impact through multi‑channel campaigns, including digital, events, partners, and BDR programs. Data‑Driven Mindset: Strong analytical skills and proficiency with tools such as Excel, Looker, Tableau, or similar platforms. Stakeholder Influence: Track record of influencing cross‑functional and senior stakeholders to drive change. Operational Rigor: Experience maintaining high standards under pressure in high‑growth environments. Program Management & Communication: Strong program management skills and the ability to juggle multiple workstreams and deadlines. What We Offer In addition to a generous base salary and discretionary bonus, we provide: A supportive, fun team culture driven by results. Hybrid flexibility, encouraging a healthy work/life balance. Modern office spaces with well‑stocked kitchen and pet‑friendly options. Comprehensive benefits: 25 days holiday + birthday day, Vitality life cover, Aviva pension scheme, life assurance, income protection, and more. Commitment to sustainability: 1 fully paid volunteering day per year, employee matching charity donations, and options to lease an electric vehicle. Our Commitment to Diversity We are united by a shared purpose, committed to understanding each other, and intent on building a diverse workforce that embraces and celebrates one another. We are ready to grow together and build the workplace of tomorrow. Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing and Sales Industries: Software Development #J-18808-Ljbffr