Manager/Director of Programmatic & Brand Demand Partnerships
Chocolate Platform, Kenmore, NY, United States
At Chocolate, our people are our greatest asset and we are driven by a core set of values. We are builders, dreamers, thinkers, designers, and doers. We work hard, we work together and we work towards a common goal. Specifically, we build a video SSP & mediation platform for programmatic advertising. Our products are used around the world by the largest brands and publishers to advertise on mobile, desktop, and CTV devices.
Location: San Francisco, CA / New York
We are looking for a sales lead to identify, close and maintain relationships with key demand partners. You will have a deep understanding of the programmatic ad tech industry, competitive offerings, customer needs, and leverage qualitative and quantitative data to support feature prioritization and positioning. This is a hands‑on position responsible for owning a revenue center. Our platform sits at the center of an extensive ecosystem for mobile, desktop, and CTV advertising. You will work closely with the Supply team to ensure that your demand portfolio scales and achieves its revenue objectives. The position requires competency in sales and account management and familiarity with advertising products and yield management.
Responsibilities
Bring New Clients: Identify new clients and build partnerships with Brands & Media Agencies, Agency Trading Desks, and RTB‑enabled demand‑side platforms (DSPs). The role involves travel; in the first six months, 70%–80% of your time will be spent traveling and meeting new clients.
Grow Existing Business: Work closely with our existing programmatic demand partners to manage ongoing business and trading relationships, ensuring the full potential of each partnership is achieved. Participate in and lead Quarterly Business Reviews (QBRs) with the clients.
Build Demand‑Side Partnerships: Develop premium demand partnerships and promote RTB‑based campaign activation across Chocolate Marketplace. Prospect, communicate inventory value, conduct QBRs, and secure new integrations with DSPs, ensuring integrations start and finish promptly.
Essential Functions
Manage inbound and outbound partnership discussions with brands, agencies, ad networks, DSPs, exchanges, and agency trading desks.
Initiate discussions with new clients and build high‑impact relationships.
Manage existing partnerships and associated partner programs with RTB demand platforms and trading desks.
Build cross‑departmental relationships within the company (Business Development, Agency Sales, Product, Operations, Engineering, Finance, etc.).
Contribute to overall company strategy, problem‑solving, and culture.
Achieve monthly and quarterly revenue growth goals for programmatic sales.
Skills and Qualifications
Minimum of 2–3 years working in a fast‑paced ad tech environment, preferably with RTB‑based programmatic advertising platforms (exchanges, ad networks, DSPs, SSPs).
Proven track record establishing, developing, and executing key distribution, product, and monetization partnerships.
Domain knowledge or experience in digital advertising, monetization, video and/or mobile video marketing.
Solid understanding of RTB, video advertising platforms, and online advertising models.
Concrete understanding of programmatic video and services, including industry trends, major players by category, and knowledge of the RTB advertising ecosystem and landscape.
Excellent written and verbal communication skills.
Ability to interact with diverse groups of technical and non‑technical people.
Adaptable, team player who gets things done.
Understanding of industry trends around viewability, fraud prevention, cross‑device advertising, cookie syncing, geo‑fencing, etc.
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Location: San Francisco, CA / New York
We are looking for a sales lead to identify, close and maintain relationships with key demand partners. You will have a deep understanding of the programmatic ad tech industry, competitive offerings, customer needs, and leverage qualitative and quantitative data to support feature prioritization and positioning. This is a hands‑on position responsible for owning a revenue center. Our platform sits at the center of an extensive ecosystem for mobile, desktop, and CTV advertising. You will work closely with the Supply team to ensure that your demand portfolio scales and achieves its revenue objectives. The position requires competency in sales and account management and familiarity with advertising products and yield management.
Responsibilities
Bring New Clients: Identify new clients and build partnerships with Brands & Media Agencies, Agency Trading Desks, and RTB‑enabled demand‑side platforms (DSPs). The role involves travel; in the first six months, 70%–80% of your time will be spent traveling and meeting new clients.
Grow Existing Business: Work closely with our existing programmatic demand partners to manage ongoing business and trading relationships, ensuring the full potential of each partnership is achieved. Participate in and lead Quarterly Business Reviews (QBRs) with the clients.
Build Demand‑Side Partnerships: Develop premium demand partnerships and promote RTB‑based campaign activation across Chocolate Marketplace. Prospect, communicate inventory value, conduct QBRs, and secure new integrations with DSPs, ensuring integrations start and finish promptly.
Essential Functions
Manage inbound and outbound partnership discussions with brands, agencies, ad networks, DSPs, exchanges, and agency trading desks.
Initiate discussions with new clients and build high‑impact relationships.
Manage existing partnerships and associated partner programs with RTB demand platforms and trading desks.
Build cross‑departmental relationships within the company (Business Development, Agency Sales, Product, Operations, Engineering, Finance, etc.).
Contribute to overall company strategy, problem‑solving, and culture.
Achieve monthly and quarterly revenue growth goals for programmatic sales.
Skills and Qualifications
Minimum of 2–3 years working in a fast‑paced ad tech environment, preferably with RTB‑based programmatic advertising platforms (exchanges, ad networks, DSPs, SSPs).
Proven track record establishing, developing, and executing key distribution, product, and monetization partnerships.
Domain knowledge or experience in digital advertising, monetization, video and/or mobile video marketing.
Solid understanding of RTB, video advertising platforms, and online advertising models.
Concrete understanding of programmatic video and services, including industry trends, major players by category, and knowledge of the RTB advertising ecosystem and landscape.
Excellent written and verbal communication skills.
Ability to interact with diverse groups of technical and non‑technical people.
Adaptable, team player who gets things done.
Understanding of industry trends around viewability, fraud prevention, cross‑device advertising, cookie syncing, geo‑fencing, etc.
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