Director, Brand Strategy
IMG LIVE, New York, NY, United States
**Director, Brand Strategy: Partnerships, Experiential, Culture & Entertainment**How We Strategize:Success in this role requires the intellectual curiosity to stay at the forefront of cultural and category dynamics, the emotional intelligence to question and understand consumer behaviour and the collaborative spirit to work closely with internal creative, account, and project management teams. It also requires a certain confidence, gravitas and way with words (written and spoken) that means clients, listen.**Responsibilities:**This role has senior strategy responsibility directly supporting our Strategy Leadership Team and providing oversight and leadership for our growing team.
As such responsibilities cover the following:**Playing a key role in business development (new and organic)**, contributing to and at times leading strategic thinking for pitches and growth opportunities. , translating cultural intelligence, audience understanding, and brand POVs into clear creative territories, experience design principles, and activation roadmaps.Skills and Experience:**8–10 years of strategy experience** across creative, cultural, or specialist agencies (experiential, partnerships, PR, digital), brand-side, or a combination of both. **Demonstrated leadership experience (2–4 years)** leading workstreams, projects, and small-to-mid-sized teams across a range of clients. **Exceptional storyteller and presenter**, with the ability to craft clear, compelling narratives and contribute to selling “the thinking” to senior clients. **Experience contributing to and supporting new business efforts**, helping to grow accounts and identify opportunities for expansion. **Strong collaborator across disciplines**, with the ability to navigate stakeholders and build productive relationships within a complex organization. **Proven ability to manage and mentor junior talent**, fostering growth, craft, and confidence within the team. **Excellent written and verbal communication skills**, with the ability to articulate a clear POV and bring others along. **Experience working with research and insights**, with the ability to leverage tools and translate findings into actionable strategy. As for your qualifications, we care more about you and your work than your school.
you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles. #J-18808-Ljbffr
As such responsibilities cover the following:**Playing a key role in business development (new and organic)**, contributing to and at times leading strategic thinking for pitches and growth opportunities. , translating cultural intelligence, audience understanding, and brand POVs into clear creative territories, experience design principles, and activation roadmaps.Skills and Experience:**8–10 years of strategy experience** across creative, cultural, or specialist agencies (experiential, partnerships, PR, digital), brand-side, or a combination of both. **Demonstrated leadership experience (2–4 years)** leading workstreams, projects, and small-to-mid-sized teams across a range of clients. **Exceptional storyteller and presenter**, with the ability to craft clear, compelling narratives and contribute to selling “the thinking” to senior clients. **Experience contributing to and supporting new business efforts**, helping to grow accounts and identify opportunities for expansion. **Strong collaborator across disciplines**, with the ability to navigate stakeholders and build productive relationships within a complex organization. **Proven ability to manage and mentor junior talent**, fostering growth, craft, and confidence within the team. **Excellent written and verbal communication skills**, with the ability to articulate a clear POV and bring others along. **Experience working with research and insights**, with the ability to leverage tools and translate findings into actionable strategy. As for your qualifications, we care more about you and your work than your school.
you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles. #J-18808-Ljbffr