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Email Specialist, Strategic Marketing Services

Polaris Direct, LLC, Hooksett, NH, United States


Polaris Direct is a nationally acclaimed direct marketing and printing company specializing in high‑volume 1:1 mail campaigns for Fortune 500 companies and agencies. Polaris Direct was founded in 2003 as a woman‑owned company located in Hooksett, NH and enjoys an A+ rating from the Better Business Bureau.

Job title Email Specialist, Strategic Marketing Services

Reports to General Manager - Account Director, Strategic Marketing Services

Job purpose As an Email Specialist, you’ll be part of an award‑winning team with “hands‑on” responsibility for designing multi‑channel marketing campaigns, including digital ads, social, print, and email for internal projects and for the Strategic Marketing Services (SMS) Team’s clients. You will support the team with strategic planning and content development and be a part of the production process. A bundled solution, our Strategic Marketing Services team provides a value‑added marketing consultancy centered on the effective use of data to improve campaign ROI.

Working Conditions This position requires the ability to work in a fast‑paced and ever‑changing environment while consistently demonstrating accuracy and thoroughness. It requires the ability to work cooperatively with multiple, in‑house departments to champion the needs of your customer(s). While this position offers a set schedule of Monday– Friday, 8am to 5pm, it also requires flexibility to change schedules or work overtime as needed during projects or campaigns that may require it. This position requires you to complete HIPAA certification and demonstrate full comprehension of the importance of protecting client information. Additionally, this position requires you to be open to presenting creative ideas, accepting feedback, and being comfortable in a team environment. Ongoing training is given for industry and tech specific tools. Polaris Direct has a great entrepreneurial environment that fosters growth and advancement.

Requirements Duties and responsibilities

Collaborate on designs and concept creation for various media applications and platforms, both traditional and digital

Respond to creative briefs and determine creative strategy and approach

Present creative ideas internally and to clients

Develop layouts, illustrations, logos and other designs using software tools or by hand

Utilize brand guidelines

Work with copywriters and creative personnel to design and implement campaigns

Create and execute graphic design for various media platforms

Utilize constructive feedback to incorporate revisions during the drafting process

Participate in the proofing process for all materials and ensure they are on‑brand

Set up and manage digital integration platform

Qualifications

Detail‑oriented and deadline‑driven, with the ability to multi‑task

Bachelor’s degree in Design, Fine Arts, or related field

3‑5 years of design experience / a portfolio of work to showcase your experience

Portfolio of illustrations or other creative work

Proficient in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)

Proficient with Adobe Creative Suite (InDesign, Illustrator, Photoshop)

Keen eye for aesthetics and detail

Excellent interpersonal and communication skills

Self‑starter with the ability to work efficiently and independently

Positive attitude and ability to work in a team environment

Familiarity with video, animation software, and/or HTML is a plus

Ability to meet project timelines, while balancing multiple design projects at once

Flexibility to switch between projects or pivot quickly

Knowledge of print & software/tools such as Google Analytics, WordPress, Canva, Email Marketing Platforms (HubSpot), Social Media Management Tools, Asana, etc. is a plus

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