Brand Manager
7 Brew Coffee, Springdale, AR, United States
7 Brew is a rapidly expanding drive-thru beverage experience with over 600+ locations across 38 states in the U.S. We are one of the fastest-growing QSR brands in the country.
We’re passionate about crafting delicious, unique beverages while delivering a fast, friendly customer experience. We believe in creating a vibrant, energetic work environment where team members can grow, thrive, and have fun.
Our mission is simple: Cultivate Kindness, one tasty drink at a time.
WHAT’S BREWING IN THIS ROLE...
The Brand Manager will help shape the future of 7 Brew by driving the strategy, storytelling, and go-to-market execution behind some of the most exciting products, promotions, and cultural moments in QSR. This role sits at the intersection of creativity, consumer insight, and operational excellence — bringing bold ideas to life while ensuring every campaign stays true to our energetic, kind, and fan-loved brand.
You’ll be part strategist, part storyteller, part conductor — connecting the dots across creative, digital, operations, loyalty, and field teams to ensure our brand shows up with consistency and impact. From product launches to national campaigns to in-store experiences, you’ll help bring 7 Brew’s spirit to life across every touchpoint.
The ideal candidate thrives in fast-paced environments, loves understanding what makes consumers tick, and is energized by making things happen across a quickly growing brand.
THE FLAVOR YOU ADD...
Brand Strategy & Planning
Support the development and evolution of 7 Brew’s brand strategy, positioning, and messaging
Build integrated brand and promotional calendars that bring exciting moments to life throughout the year
Translate consumer insights, market trends, and performance data into actionable strategies
Campaign Development & Execution
Lead cross-functional campaign planning for product launches, seasonal promotions, and brand moments
Partner closely with Creative and Digital teams to bring campaigns to life across social, email, web, in-store, paid media, and the drive-thru experience
Develop clear, insight-driven briefs that inspire breakthrough creative
Collaborate with Product and Operations on new beverage launches and menu innovation
Assist in naming, positioning, and storytelling around new items
Support testing and learning for new product concepts
Cross-Functional Collaboration
Work alongside Operations, Field Marketing, and Retail teams to ensure brand consistency across all touchpoints
Partner with Loyalty and CRM teams to amplify campaigns and deepen guest engagement
Coordinate with external agencies, production partners, and vendors as needed
Insights, Performance & Optimization
Monitor brand health, consumer sentiment, and competitive landscape
Analyze campaign results and share insights to inform ongoing optimization
Track KPIs for brand, digital, and promotional performance
Brand Stewardship
Serve as a champion for the 7 Brew brand voice, personality, and creative standards
Ensure every piece of communication reflects our culture of kindness, energy, and fun
Help evolve brand guidelines and internal playbooks as the brand grows
MUST-HAVE INGREDIENTS...
Experience & Expertise
3–6 years of experience in brand management, consumer marketing, QSR/retail marketing, or CPG brand roles
Proven experience defining or supporting brand strategy, campaign development, or product marketing
Strong understanding of integrated marketing: digital, social, in-store, and brand activation
Experience managing cross-functional projects in fast-paced, high-growth environments
Skills & Attributes
A mix of strategic thinker + doer — comfortable zooming out to big ideas and zooming in on execution details
Consumer-obsessed with a passion for uncovering insights that drive brand love
Highly collaborative, communicative, and energized by working across teams
Organized, agile, and comfortable managing multiple projects and deadlines
Strong presentation, storytelling, and brief-writing skills
High-energy, curious, creative, and always looking for ways to elevate the brand
Additional Requirements
Experience in QSR, beverage, retail, hospitality, or consumer lifestyle brands preferred
Familiarity with campaign tracking, analytics platforms, or consumer research tools a plus
Ability to relocate to NW Arkansas and travel as needed
#J-18808-Ljbffr
We’re passionate about crafting delicious, unique beverages while delivering a fast, friendly customer experience. We believe in creating a vibrant, energetic work environment where team members can grow, thrive, and have fun.
Our mission is simple: Cultivate Kindness, one tasty drink at a time.
WHAT’S BREWING IN THIS ROLE...
The Brand Manager will help shape the future of 7 Brew by driving the strategy, storytelling, and go-to-market execution behind some of the most exciting products, promotions, and cultural moments in QSR. This role sits at the intersection of creativity, consumer insight, and operational excellence — bringing bold ideas to life while ensuring every campaign stays true to our energetic, kind, and fan-loved brand.
You’ll be part strategist, part storyteller, part conductor — connecting the dots across creative, digital, operations, loyalty, and field teams to ensure our brand shows up with consistency and impact. From product launches to national campaigns to in-store experiences, you’ll help bring 7 Brew’s spirit to life across every touchpoint.
The ideal candidate thrives in fast-paced environments, loves understanding what makes consumers tick, and is energized by making things happen across a quickly growing brand.
THE FLAVOR YOU ADD...
Brand Strategy & Planning
Support the development and evolution of 7 Brew’s brand strategy, positioning, and messaging
Build integrated brand and promotional calendars that bring exciting moments to life throughout the year
Translate consumer insights, market trends, and performance data into actionable strategies
Campaign Development & Execution
Lead cross-functional campaign planning for product launches, seasonal promotions, and brand moments
Partner closely with Creative and Digital teams to bring campaigns to life across social, email, web, in-store, paid media, and the drive-thru experience
Develop clear, insight-driven briefs that inspire breakthrough creative
Collaborate with Product and Operations on new beverage launches and menu innovation
Assist in naming, positioning, and storytelling around new items
Support testing and learning for new product concepts
Cross-Functional Collaboration
Work alongside Operations, Field Marketing, and Retail teams to ensure brand consistency across all touchpoints
Partner with Loyalty and CRM teams to amplify campaigns and deepen guest engagement
Coordinate with external agencies, production partners, and vendors as needed
Insights, Performance & Optimization
Monitor brand health, consumer sentiment, and competitive landscape
Analyze campaign results and share insights to inform ongoing optimization
Track KPIs for brand, digital, and promotional performance
Brand Stewardship
Serve as a champion for the 7 Brew brand voice, personality, and creative standards
Ensure every piece of communication reflects our culture of kindness, energy, and fun
Help evolve brand guidelines and internal playbooks as the brand grows
MUST-HAVE INGREDIENTS...
Experience & Expertise
3–6 years of experience in brand management, consumer marketing, QSR/retail marketing, or CPG brand roles
Proven experience defining or supporting brand strategy, campaign development, or product marketing
Strong understanding of integrated marketing: digital, social, in-store, and brand activation
Experience managing cross-functional projects in fast-paced, high-growth environments
Skills & Attributes
A mix of strategic thinker + doer — comfortable zooming out to big ideas and zooming in on execution details
Consumer-obsessed with a passion for uncovering insights that drive brand love
Highly collaborative, communicative, and energized by working across teams
Organized, agile, and comfortable managing multiple projects and deadlines
Strong presentation, storytelling, and brief-writing skills
High-energy, curious, creative, and always looking for ways to elevate the brand
Additional Requirements
Experience in QSR, beverage, retail, hospitality, or consumer lifestyle brands preferred
Familiarity with campaign tracking, analytics platforms, or consumer research tools a plus
Ability to relocate to NW Arkansas and travel as needed
#J-18808-Ljbffr