
Creator Partnerships & Affiliate Marketing Specialist
Bayland Health, Bellevue, WA, United States
Bayland Health is a fast-growing wellness company with a portfolio of four nutrition brands—led by our flagship, Micro Ingredients. From superfoods to vitamins, we offer pure, high-quality ingredients trusted by over ten million health-conscious consumers.
As a Top 10 seller on Amazon and TikTok in the U.S., we’re driven by innovation, transparency, and storytelling. We’re currently seeking a motivated and responsible Creator Partnerships & Affiliate Marketing Specialist to join our Affiliate Marketing team.
Role Summary We’re looking for a proactive, relationship-driven Creator Partnerships & Affiliate Marketing Specialist to help scale our creator and affiliate partnerships across fast-growing social commerce channels, with a strong focus on TikTok. This role is responsible for sourcing new creators, building strong partner relationships, and supporting high-performing collaborations that drive content output and affiliate growth.
The ideal candidate is highly organized, detail-oriented, and confident in creator outreach, follow‑up, and campaign coordination. This role also supports day‑to‑day creator communication through Discord and other channels, while partnering cross‑functionally with internal teams to execute creator campaigns and drive performance.
Key Responsibilities Proactively identify and recruit new creators and affiliates to expand the partnership pipeline and unlock new growth opportunities
Build and maintain long‑term affiliate and creator partnerships that align with our brand; source, vet, onboard, and nurture creators with a strong focus on TikTok growth
Co‑develop authentic, high‑converting content with creators across TikTok, Reels, and Shorts; guide content direction, product messaging, and platform best practices
Support relationships with top‑performing and high‑potential creators to improve content quality, consistency, and affiliate performance
Plan and execute campaigns end‑to‑end, including outreach, briefs, seeding, timelines, asset coordination, follow‑up, and compliance tracking
Launch and coordinate online activations such as giveaways, livestreams, creator campaigns, and product seeding initiatives to drive engagement and GMV
Monitor performance metrics such as GMV, CTR, CVR, AOV, and other campaign KPIs, and translate data into actionable insights and next steps
Support the Discord affiliate community by responding to creator questions, maintaining active communication, and helping foster a positive and engaging partner experience
Partner cross‑functionally with internal teams, including TikTok, Shopify, content, and marketing, to support creator campaigns and affiliate growth
Stay current on platform trends, influencer marketing best practices, TikTok culture, and broader social commerce developments
Assist with PR events, brand activations, and influencer collaborations to strengthen brand visibility and creator engagement
Required skills and qualifications Bachelor’s degree in marketing, business, communications, or a related field
2+ years of experience in influencer marketing, affiliate marketing, creator partnerships, or social commerce, with hands‑on experience in TikTok creator outreach, affiliate recruitment, or creator relationship management
Strong communication and relationship‑building skills, with the ability to build trust, maintain positive creator partnerships, and manage outreach and follow‑up effectively
Strong attention to detail and organizational skills, with the ability to manage multiple creators, conversations, deliverables, and timelines with consistent follow‑through
Solid understanding of TikTok trends, creator collaborations, ecommerce‑driven social content, and performance‑oriented creator campaigns
Proficiency in Excel or Google Sheets for creator tracking, campaign coordination, and basic performance reporting, along with comfort using Discord, email, and direct messaging to support creator communication
Proactive and outgoing, with strong follow‑through, adaptability, and persistence in creator outreach and partnership management
Preferred skills and qualifications Experience with TikTok Shop, creator marketplaces, affiliate platforms, or other influencer and affiliate marketing tools
Familiarity with short‑form content creation, including scripting, storytelling, content feedback, and basic editing, or strong asset quality review
Experience supporting giveaways, livestreams, creator campaigns, product seeding, PR events, or other affiliate and influencer activations
Experience managing a meaningful number of creators or affiliates and supporting partnership performance at scale
Strong ecommerce mindset, including familiarity with metrics such as GMV, CTR, CVR, and AOV, and an Hands‑on creator experience is strongly preferred, especially if you have produced high‑performing or sales‑driven short‑form content; familiarity with Instagram, YouTube Shorts, Shopify
Bilingual in Spanish or another language is a plus
Why Bayland Health? Work with a passionate, mission‑driven team in a growing health & wellness space
Create work that’s seen by millions and helps people live healthier lives
Opportunities to grow professionally with mentorship and hands‑on projects
Salary and Compensation $65,000–$75,000 annual base salary, plus performance‑based bonus
401(k) with company match
Paid time off, paid sick leave, and paid holidays
Lunch stipend provided
Complimentary office snacks and beverages
Free parking at our downtown Bellevue office
Pay: $65,000 - $75,000 per year, plus bonus incentives. Final compensation will be based on the candidate’s level, relevant experience, and job‑related knowledge and skills.
Bayland Health is an equal opportunity employer committed to building a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth, or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other status protected under applicable federal, state, or local law.
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