Mediabistro logo
job logo

Sales Marketing Coordinator

Crawford Thomas Recruiting, Tallahassee, FL, United States


Salary: $80k - $85k Salary & Excellent Benefits Location & Hours: Monday - Friday 8:30am - 5:00pm On Site Tallahassee, FL The Marketing Coordinator is directly responsible for the company’s marketing process from research and planning to execution and analysis. Responsibilities Participate in the development of branding and corporate identity initiatives. Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects. Develop and manage marketing budgets. Develop sales forecasting and product branding plans. Establish and grow a target market share. Monitor costs and budgets. Conduct customer, brand, and product research initiatives. Offer expert advice to develop innovative advertising, public relations, social media, and events. Negotiate with media partners to guarantee advantageous contracts. Work with the new business development team and sales teams on brand initiatives. Demonstrate excellent communication and interpersonal skills. Oversee the operation of a company’s website or email marketing program and provide analytics review. Qualifications Three to five years of applicable marketing experience. Knowledge of finance, especially expense management and profit and loss statements, is desirable. Familiarity with the creative side of marketing and design. B.S. degree is required. Skills Professional communicator with excellent verbal and writing skills. Ability to garner consensus from a large team and obtain stakeholder buy-in on new, complex, or challenging ideas. Strong attention to detail, versatility, and leadership abilities. Ability to work cooperatively and effectively with different personality types, as well as other departments, vendors, and clients. Ability to transition seamlessly among projects of varying scale, audience, format, and distribution channel. #J-18808-Ljbffr