
Staff Brand Designer
Retool, San Francisco, CA, United States
About The Role
Retool’s visual identity is very much in its infancy with massive potential to expand and grow. As a brand designer you will play a key role in helping explore and define what that future looks like. You’ll advocate for brand systems while still finding opportunities to break out and explore new territories, iterating through conceptual approaches for a brand that stands out in a sea of generic SaaS businesses.
In This Role, You’ll
Partner with product, marketing and engineering to create an extraordinary brand experience across retool.com, marketing campaigns, branded content moments, events, product experiences, etc.
Help maintain and expand flexible brand system for Retool that scales to meet the needs of the business.
Collaborate within the brand team to establish how Retool’s visual identity is strategically expressed across all experiences.
Act as a champion for the brand and how design is applied globally.
Brief and collaborate with external partners for various needs across illustration, motion, video and other agency engagements to execute projects with high production quality.
Design through iteration, experimentation and learned user behaviors.
Ensure consistency in brand work across all marketing channels while seeking opportunities to experiment and grow the capabilities of our visual system.
Be an active participant in design at Retool, providing thoughtful feedback across design and product teams in critiques, reviews, and more.
The Skillset You’ll Bring
Minimum of 10 years of experience in visual design in‑house or in an agency setting.
Experience and understanding of the formal elements of graphic design—including typography, color, layout, and composition.
A creative focus on visual design applied across various surfaces such as web, environmental experiences, print and digital campaigns, video, product, etc.
Passion for branding, demonstrated through a portfolio of strong work in a variety of contexts and execution with a focus on brand systems.
Experience working with motion designers to conceptualize animated visualizations as part of a brand system—individual motion experience is a plus.
Strong communication skills and the ability to collaborate effectively.
A curiosity to stay educated on the latest design technologies and techniques, tempered by a desire to establish an original, opinionated style—not follow trends.
A track record of successfully collaborating with design, marketing and business partners to translate project needs, audience insights, and constraints into informed design decisions.
An ability to balance many simultaneous projects, independently prioritize work based on project objectives and business goals, and thrive in a fast‑paced, high‑growth startup environment.
A proactive, self‑starter work ethic with the ability to operate independently within a small team; thoughtful, empathetic and creative.
Secondary design skills are a huge plus! Motion, 3D, sound design, prototyping, creative coding, etc.
The base pay range for this role is $170,000 – $240,000 per year. Retool offers a comprehensive benefits plan, including medical, dental, vision, and 401(k). Additional compensation in the form of equity and/or commission is dependent on the position offered.
Retool is currently set up to employ all roles in the US and specific roles in the UK. To find roles that can be employed in the UK, please refer to our careers page and review the indicated locations.
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