SOCIAL MEDIA MANAGER

Overview The Fire Department of the City of New York (FDNY) is the largest Fire Department in the United States and universally recognized as the world's busiest and most highly skilled emergency response agency. The Department's main goal is to provide fire protection, emergency medical care, and other critical public safety services to residents and visitors in the five boroughs. FDNY members are sworn to serve and protect life and property and the Department works to continually educate the public in fire, life safety and disaster preparedness, along with enforcing public safety codes. Since its inception in 1865, FDNY has helped lead efforts to make New York the safest big city in the nation. This accomplishment requires a steadfast and daily commitment to maintaining the Department\'s core values. Fire Department, City of New York (FDNY), seeks a full-time Social Media Manager in the Bureau of Public Information. Reporting directly to the Deputy Commissioner of Public Information, the successful candidate will be responsible for the FDNY\'s strategic social media initiatives and the day-to-day oversight of all FDNY social media sites. Responsibilities Serve as gatekeeper of important communication with the public via social media channels to receive, monitor and engage in interactive communications with the FDNY. Oversee all agency messaging and postings (textual, photographic, video) on social media channels to improve public interest, knowledge and perception of the FDNY and its employees, role and mission. Communicate during citywide emergencies and times of crisis. Travel frequently to offsite events to disseminate information in real-time. Implement strategies to effectively leverage Department messaging in a fast-paced and influential environment. Oversee content creation for social media, including developing new and innovative communication with followers and the public. Oversee management of the Department\'s social media, including recruitment for Firefighter and EMS job titles. Work with city agencies to coordinate social media messaging, especially during emergencies, terrorist attacks, and natural disasters. Develop and analyze metrics to evaluate social media usage and develop new communication tools for the public. Supervise a team of social media coordinators. Minimum Qualifications At the agency\'s discretion. Preferred Skills Excellent written communication skills and experience with all social media platforms; understands trends for what performs well in postings. Ability to work under tight deadlines, manage multiple projects, and create content. Strong analytical skills with a focus on leadership, trend adaptation, and ROI-driven campaign management. High-level platform expertise (TikTok, LinkedIn, Meta), strong copywriting, video editing, data analytics, and crisis communication to enhance FDNY brand identity and engagement. Benefits & Other Information Public Service Loan Forgiveness: As a prospective employee of the City of New York, you may be eligible for federal loan forgiveness programs and state repayment assistance programs. For more information, please visit the U.S. Department of Education’s website at https://studentaid.gov/pslf/. Residency Requirement: New York City residency is generally required within 90 days of appointment. City Employees in certain titles who have worked for the City for 2 continuous years may be eligible to reside in Nassau, Suffolk, Putnam, Westchester, Rockland, or Orange County. Discuss at time of interview to determine applicability. Additional Information: The City of New York is an inclusive equal opportunity employer committed to recruiting a diverse workforce and providing a work environment free from discrimination and harassment based on protected status or characteristics (sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, pregnancy, etc.). Salary: $90,888.00 – $123,900.00 #J-18808-Ljbffr