Area Director of Business Development - Hospice
Gentiva, Stevens Point, WI, United States
Drive Growth. Lead Teams. Make a Difference. Are you a healthcare sales leader with a proven track record of driving referral growth, leading high-performing teams, and building strategic partnerships? We’re seeking an experienced Area Director of Business Development to lead sales strategy and manage a team of business development professionals across a defined hospice territory.
What You’ll Do
- Lead and mentor a team of business development representatives, including hiring, onboarding, coaching, and performance management
- Develop and implement territory‑specific sales strategies to meet or exceed census growth and admission targets
- Identify and cultivate referral sources through community engagement, physician relationship building, facility partnerships, and outreach
- Analyze sales data, market trends, and referral patterns to improve effectiveness and strategy
- Provide regular field coaching, joint sales calls, and ongoing professional development to your team
- Maintain continuity with existing referral partners while actively pursuing new market opportunities
- Collaborate with internal clinical, operational, and executive teams to ensure seamless onboarding of new patients
- Represent the company at community events, industry conferences, and partner meetings to promote brand awareness and referral relationships
- Monitor compliance with sales methodologies, performance metrics, and regulatory requirements
- Support and implement short‑ and long‑range growth goals aligned with company initiatives
Education
- Bachelor’s degree required (Healthcare Administration, Business, Marketing, or related field preferred)
Experience
- Minimum 3 years of direct sales experience in the healthcare service industry (Hospice, Home Health, DME, Palliative Care, or Post‑Acute preferred)
- 1+ years of healthcare sales leadership experience required
- Proven ability to lead teams, exceed sales quotas, and build lasting referral partnerships
- Experience using CRM systems, referral tracking software, and Microsoft Office (Excel, PowerPoint, Outlook)
- Prior experience with HomeCare HomeBase (HCHB) preferred
- A top‑performer with a track record of achieving growth goals in a metrics‑driven environment
Other Requirements
- Valid driver’s license and auto insurance (travel required across assigned territory)
- Ability to travel routinely within the area to conduct field visits, training, and partner development (up to 75%)
Benefits For All Associates (Full‑Time, Part‑Time & Per Diem)
- Competitive Pay
- 401(k) with Company Match
- Career Advancement Opportunities
- National & Local Recognition Programs
- Teammate Assistance Fund
Additional Full‑Time Benefits
- Medical, Dental, Vision Insurance
- Mileage Reimbursement or Fleet Vehicle Program
- Generous Paid Time Off + 7 Paid Holidays
- Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
- Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)
- Free Continuing Education Units (CEUs)
- Company‑paid Life & Long‑Term Disability Insurance
- Voluntary Benefits (Pet, Critical Illness, Accident, LTC)
Step into a role where you can lead with purpose, innovate for growth, and build strong teams that change lives.
Legalese
- This is a safety‑sensitive position.
- Employee must meet minimum requirements to be eligible for benefits.
- Where applicable, employee must meet state‑specific requirements.
- We are proud to be an EEO employer.
- We maintain a drug‑free workplace.