Senior Director, Product and Tech Comms

Senior Director of Product and Technology Communications

We are seeking a Senior Director of Product and Technology Communications to help lead the narrative engine for this transformation. In this role, you will be a driver of the connected Salesforce story: the evolution of the Agentic Enterprise. You will be responsible for translating complex breakthroughs into a cohesive vision of how humans and agents collaborate to solve the most pressing challenges in global business.

The Role

You are a high-impact leader with the technical depth to understand the stack and the media narrative intuition to drive its adoption. You will partner closely with product engineering, product marketing, and senior leadership to ensure Salesforce is recognized not just as the #1 AI CRM, but as the #1 AI Agent Platform.

Core Responsibilities

• Devise and Execute the Strategic Narrative: Translate the high‑level company vision into a multi‑channel communications roadmap that explains the mechanics of the Agentic Enterprise through the System of Work and the Salesforce Ecosystem.
• Curate Influence: Identify and empower internal visionaries and pioneering leaders. Manage the process of turning diverse perspectives into a chorus of voices that validates the shift toward agentic work.
• Drive Outcome‑Centric Storytelling: Lead the shift from feature‑based external communications to outcome‑based storytelling. Produce the evidence and narratives that demonstrate how human‑agent synergy scales impact across functional domains.
• Maintain Technical Integrity: Serve as the bridge between product and the public, ensuring that complex concepts are simplified for the market without losing their technical authority or accuracy.
• Lead High‑Performing Team: Lead a focused team of communications professionals, fostering a culture of technical fluency, rapid iteration, and flawless execution during agenda‑setting launches.

Qualifications

• 12+ years of experience in communications or marketing at the intersection of enterprise software and emerging technology, supporting major category‑shift narratives.
• Narrative Integrator: Proven ability to take disparate product lines and weave them into a clear, compelling narrative.
• Agentic Fluency: Strong grasp of how autonomous agents change the user experience and ability to articulate the evolution.
• Collaborative Leader: Skilled project orchestrator who can work across departments to identify subject matter experts and turn them into market‑facing thought leaders.
• Technical Literacy: Comfortable talking shop with product and product marketing to understand the 4‑layer architecture and translate that knowledge into clear prose.
• Execution Excellence: Thrive in high‑stakes environments and known for taking high agency ownership of the mission and delivering results with precision.
• Exceptional Judgment: Capable of navigating the rapidly evolving AI landscape and providing sound counsel to product leaders on how to move audiences through evidence‑based storytelling.

Benefits and Compensation

In the United States, compensation offered will be determined by factors such as location, job level, job‑related knowledge, skills, and experience. The typical base salary range for this position is $181,700 – $304,700 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. This policy applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between.

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