
Senior Director of Commercialization & Go To Market Strategy - Payments Networks
FIS, jacksonville, fl, United States
Position Type : Full time
Type Of Hire : Experienced (relevant combo of work and education)
Education Desired : Bachelor of Business Administration
Job Description
Every day, our teams innovate across the world of finance. We collaborate to work smarter, while making a difference. We believe in diversity and inclusivity, giving a voice to everyone on the team. And we celebrate our success together. If you want to make an impact in fintech, we'd like to know: Are you FIS?
About the role:
We are seeking a Senior Director of Commercialization & GoToMarket Strategy to lead the brand and CPG track for our Payments Networks division with a focus on Smart Basket, and secondary responsibility for adjacent loyalty solutions. This is a senior individual contributor role responsible for defining how our loyalty and commerce capabilities are positioned, priced, and sold into the Brand and CPG ecosystem. The role serves as a strategic partner to Sales, a commercial voice to Product, and a subject matter expert to the broader organization.
The ideal candidate brings deep experience working with or for consumer brands in the promotional and shopper marketing ecosystem, understands how brands allocate trade and marketing spend, and can translate platform capabilities into compelling, scalable commercial offerings.
What you will be doing:
GoToMarket & Commercialization Strategy
- Define and own the GoToMarket strategy for Payments Networks with a primary focus on Brands
- Design commercial models, pricing, and packaging recommendations enabling scalable brand monetization
- Identify priority market segments, buyer personas, and use cases within the promotions and payments ecosystem
- Inform buildvspartner decisions across retail media, promotional funding, and loyalty monetization
Brand & Ecosystem Engagement
- Build and maintain seniorlevel relationships with Brands and adjacent ecosystem partners
- Leverage existing relationships to shape early demand, partnerships, and commercialization pathways
- Act as a knowledgeable voice on shopper marketing, trade spend, brand-funded offers, and retail media adjacency
Sales Enablement & Deal Support
- Partner with Sales in earlystage deal strategy, pitch framing, pricing, and value articulation
- Serve as the firstline subject matter expert for Sales support, helping to close deals
- Provide support on commercial structuring, contract reviews, redlines, and escalation scenarios
- Operate as a strategic consultant to Sales rather than a quotacarrying overlay
Product & Market Feedback Loop
- Translate market, client, and sales feedback into actionable inputs for Product Management
- Influence roadmap priorities by connecting realworld brand demand with product growth
- Ensure product capabilities can be clearly monetized, positioned, and sold at scale
CrossFunctional Leadership
- Collaborate closely with Product, Sales, Legal, Finance, and peer GTM leaders
- Help establish best practices for launching and scaling new commercial offerings
- Contribute to a cohesive, aligned GTM approach across Payments Networks products
What you will need:
- 7+ years of experience in CPG, Brand marketing, shopper marketing, promotions, retail media, or adjacent commercial roles
- Direct experience working with or for consumer brands in the promotional spend ecosystem
- Strong understanding of how brands plan, fund, and measure promotions and marketing
- Experience commercializing platform, SaaS, or dataenabled solutions into enterprise clients
- Proven ability to translate complex capabilities into clear commercial value propositions
- Executivelevel communication skills and comfort engaging senior brand stakeholders
- Ability to manage and prioritize multiple engagements in parallel with a strong agency for driving revenue
Added bonus if you have:
- Experience selling or enabling sales to Brands, Shopper, Trade, or Media teams
- Exposure to loyalty platforms, paymentsadjacent products, or retail media networks
- Experience influencing pricing, packaging, and GTM strategy without direct revenue ownership
- History of partnering crossfunctionally with Product to shape roadmap priorities
What we offer you:
A career at FIS is more than just a job. It's the change to shape the future of fintech. At FIS, we offer you:
- A voice in the future of fintech
- Always-on learning and development
- Collaborative work environment
- Opportunities to give back
- Competitive salary and benefits
FIS is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $174,750.00 - $293,590.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.
EEOC Statement
FIS is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here
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