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Head of Brand and Content

Fluidstack, Austin, TX, USA

Pay: $200,000-$400,000/yr

Job type: Full Time


About Fluidstack

At Fluidstack we build the compute, data centers, and power that will fuel artificial superintelligence. We partner with Anthropic, Google, Meta, AMI Labs, and Black Forest Labs to deploy gigawatts of compute at industry‑defining speeds, investing tens of billions of dollars in U.S. infrastructure. In 2026 we will deploy 1 GW; in  GW.

The Role

Fluidstack operates at the center of one of the most consequential build‑outs in computing history, building datacenters and deploying supercomputers faster than anyone else. We need the person who will build the brand, voice, and community presence of Fluidstack from the ground up, making a deeply technical company legible, interesting, and compelling to builders, engineers, operators, investors, and executives.

You Will

  • Own the Fluidstack brand narrative end‑to‑end, shaping messaging, positioning, tone, and cross‑surface language.
  • Build and run a content engine that produces technical writing, long‑form analysis, customer stories, and product deep‑dives, publishing at a consistent cadence.
  • Ghost‑write for founders and executives: op‑eds, X and LinkedIn threads, conference keynotes, investor communications, and in‑person remarks.
  • Own the social presence across X, LinkedIn, and other technical‑audience platforms, creating editorial calendars, writing posts, and growing an influence‑based audience.
  • Plan and execute Fluidstack’s presence at key conferences and events such as Supercomputing, GTC, Hot Chips, and AI infrastructure gatherings, coordinating field marketing and side events.
  • Maintain relationships with technical media, independent researchers, and infrastructure voices, providing them compelling content.
  • Partner with Sales, Product, and Engineering to translate technical offerings into resonant narratives for buyers and decision‑makers.
  • Track performance using coverage, reach, and engagement data to sharpen strategy and reduce inefficiencies.

Basic Qualifications

  • Top 1% writing ability with clarity, precision, and voice across formats.
  • Proven track record building a technical brand or community from the ground up.
  • Deep fluency in AI infrastructure, compute, or developer tooling; credible knowledge of GPUs, InfiniBand, SLURM, and ML engineering concerns.
  • Experience ghost‑writing for executives or founders in a technical or enterprise context.
  • Experience planning and executing events or field‑marketing programs for a technical community.
  • At least 6 years of relevant experience in brand, content, developer marketing, developer relations, or technical marketing for a complex product.

Preferred Qualifications

  • Experience at an AI infrastructure company, neocloud, GPU OEM, or developer‑focused platform (e.g., CoreWeave, Lambda, Together AI, Cloudflare, HashiCorp, Oxide, Tailscale).
  • An existing audience or reputation in the AI/ML or compute infrastructure community.
  • Experience running a developer relations or developer community program alongside brand and content responsibilities.
  • A portfolio featuring at least one technical piece you are proud of.
  • Experience building and managing a small team or network of freelancers to scale content production without compromising quality.

Salary & Benefits

The base salary range is $200,000 – $400,000 per year, with possible equity and additional benefits including retirement or pension plans, health, dental, vision insurance, and generous PTO in line with local norms.

Equal Employment Opportunity

Fluidstack is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status. Applicants with arrest and conviction records will be considered in accordance with applicable law.

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