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Director of Strategic Parent Engagement, Alpha - $200,000/year USD

Crossover, brownsville, tx, United States


Families who choose Alpha rely on trusted advisors across every dimension of their lives. This is the relationship they haven't yet found.

You will become the person they reach out to when uncertainty arises, when something doesn't feel right, or when they want to share a milestone they're confident you'll appreciate. You will know each family deeply enough to foresee their needs before they articulate them—and you will possess the judgment and composure to address whatever they bring with discretion, care, and seamless execution. Over time, you will not simply be affiliated with their child's education. You will be woven into how they navigate this stage of their family's journey.

That depth of trust is not built through standardized procedures. It emerges from presence—steady, daily, unhurried. You will be a familiar face during morning arrivals and afternoon departures, at the evening gatherings that hold significance, and in the private conversations that are never scheduled. You will cultivate a community that families actively protect, where inclusion feels natural and referrals occur because the experience consistently merits them.

Alpha operates outside the boundaries of traditional schooling. Students complete their core academic work in two hours each day using AI‑powered learning tools, then dedicate the remainder of their time to public speaking, critical reasoning, and applied projects. No conventional lectures. No unnecessary assignments. Top 1% outcomes across the nation. The families who select this model are investing in a conviction—but conviction requires ongoing cultivation.

You will sustain that narrative with each family, through every question and hesitation, for the duration of their child's enrollment. If the prospect of advocating for an unconventional approach to discerning skeptics feels burdensome, this position is not suited to you. If it represents the most compelling dialogue you could engage in, continue below.

What You Will Be Doing

  • Take ownership of the relationship with every family on campus—the continuous, evolving connection that ensures parents feel recognized, not merely attended to
  • Identify potential concerns before they surface and address them with the discretion and interpersonal skill that preserves trust
  • Maintain visible presence where families gather: morning arrivals (7–9am), afternoon departures (2–4pm), evening parent functions, and select weekend programming
  • Develop a campus community with meaningful depth—rituals, events, and moments that create a sense of belonging worth safeguarding
  • Encourage parent advocacy naturally, delivering experiences so reliably strong that referrals emerge as a matter of course
  • Sustain the dialogue around Alpha's AI‑driven model with families managing concerns about screen exposure, skeptical relatives, and occasional uncertainty—not only during enrollment but throughout their entire campus experience
  • Recognize when a family is not aligned with the community and manage that realization with the same care you bring to all interactions—protecting the culture is integral to serving it
  • Create the structures and cadences this role demands within an organization where the framework is still taking shape

What You Won’t Be Doing

  • Overseeing enrollment—that responsibility belongs to the Admissions Director; your role starts once families commit and grows deeper from that point
  • Operating from an office—your visibility within the community defines the position
  • Maintaining standard 9–5 schedules—early starts, late afternoons, and evening programming are foundational to the work, not occasional add‑ons
  • Relying on administrative infrastructure, established protocols, or a complete team—you function with substantial autonomy and develop what is needed
  • Approaching family relationships as transactional accounts—this position values authentic engagement, not procedural adherence

Director Of Strategic Parent Engagement Key Responsibilities

Serve as the central trusted relationship in every family's Alpha experience. Maintain their confidence during challenging moments, develop a community where belonging feels intentional, and establish the environment in which satisfied families become active ambassadors.

Basic Requirements

  • Currently living within commuting distance of one of these locations OR prepared to relocate within 60 days (priority for candidates with established community ties): Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
  • Authorized to work in the United States without sponsorship requirements
  • 5+ years in a relationship‑focused role working with high‑net‑worth or ultra‑high‑net‑worth families—such as private school admissions, luxury hospitality, philanthropy, or any setting where discretion, interpersonal warmth, and social sophistication were as critical as competence
  • Proven capacity to sustain relationships through challenging circumstances with sophisticated families while preserving trust
  • Authentic presence and communication approach that builds confidence quickly with affluent, high‑expectation families—credible without appearing rehearsed
  • Direct familiarity with independent, private, or alternative education—either professionally or as a parent—that provides you with credibility when families raise doubts about the model
  • Sincere conviction in AI‑powered education and the capacity to sustain that belief authentically across years of parent relationships, not limited to initial enrollment discussions
  • Flexibility for non‑standard hours: early mornings (7–9am), late afternoons (2–4pm), evening functions 2–3 times monthly, and occasional weekend engagements

Nice‑to‑have Requirements

Outstanding candidates will demonstrate at least one of the following:

  • Established connections within the local affluent community that would provide you with immediate credibility and a natural presence on campus
  • Private or independent school background with a demonstrated history of family retention and community building—not merely enrollment metrics
  • Experience managing high‑stakes family dynamics where your discretion and judgment were the foundation of sustained trust
  • A natural ability to design experiences—events, interactions, settings—where individuals feel they are part of something worth defending
  • Prior startup or early‑stage organizational experience where you constructed systems from the ground up and remained steady through rapid change

About Alpha

Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.

Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands‑on, passion‑driven learning that truly prepares them for the real world.

Alpha School is rewriting the rules of education.

Sounds too good to be true? It’s not.

Working with us

This is a full‑time (40 hours per week), long‑term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly.

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