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Sales Director

Canela Media, los angeles, ca, United States

Salary min: $240,000.00

Salary max: $340,000.00


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This range is provided by Canela Media. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$240,000.00/yr - $340,000.00/yr

Direct message the job poster from Canela Media

Canela Media is the fastest-growing, diverse-owned media & entertainment company, with a bold vision to revolutionize digital content for Hispanic and multicultural audiences. Since launching Canela.TV in 2020, we\'ve achieved remarkable growth and industry-wide recognition. With a presence across the U.S. and Latin America, our innovation-driven approach is shaping the future of streaming, advertising, and branded content.

We are looking for a Sales Director who thrives in a fast-paced, high-growth advertising environment. This role is ideal for someone who is self-motivated, proactive in creating opportunities, and committed to building authentic, long-term relationships. Success in this position requires not only strong sales acumen but also the resilience to navigate challenges, the adaptability to embrace change, and the drive to perform in a competitive and evolving marketplace . We want individuals who embody integrity, collaboration, and a passion for what we do, while inspiring confidence in both clients and colleagues.

Responsibilities

  • Proactively identify, develop, and close new business opportunities with national brands, agencies, and regional clients.
  • Develop and nurture meaningful ad agency and client relationships on behalf of the company.
  • Deliver innovative, high-impact advertising solutions that drive revenue and client success.
  • Provide exceptional client service, ensuring smooth execution of campaigns and long-term partnerships.
  • Strategically manage and grow a national account list of mid-to-large agencies and direct clients.
  • Adapt to shifting client needs, market dynamics, and internal priorities with a solutions-oriented mindset.
  • Demonstrate resilience in overcoming obstacles and navigating the challenges of a high-performance sales environment.
  • Utilize Salesforce.com to track and manage sales activity effectively.
  • Negotiate pricing and contractual agreements to maximize value for both clients and Canela Media.

Qualifications

  • 5+ years of digital video or CTV advertising sales experience.
  • Established relationships with brands/agencies.
  • Strong communication and presentation skills.
  • Deep understanding of the advertising marketplace with a focus on CTV/OTT, Digital/Online, and Television.
  • Experience in selling programmatic.
  • Experience in multicultural media is a plus.
  • Bilingual English and Spanish is a plus but not a requirement.
  • Proven ability to adapt quickly, manage multiple priorities, and stay resilient under pressure in a rapidly changing sales environment.

Total compensation includes base salary plus commissions

Seniority level

  • Director

Employment type

  • Full-time

Industries

  • Entertainment Providers and Technology, Information and Media

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