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Job Summary:
Odevo is on a mission to become a leading force in residential property management services, focusing on digital transformation. They are seeking a dynamic and experienced Marketing Manager to lead marketing efforts in the US, enhancing brand visibility and driving customer acquisition through innovative strategies and a deep understanding of SEO.
Responsibilities:
- Develop and implement comprehensive marketing strategies that align with Odevo's business objectives and drive brand awareness, customer acquisition, and retention.
- Lead and mentor operating companies, fostering a culture of creativity, collaboration, and continuous improvement.
- Improve user experience, site navigation, and website performance.
- Oversee digital marketing efforts including SEO, keyword research, web design, content marketing, social media, and email campaigns, ensuring SEO best practices are integrated.
- Stay updated with SEO trends, algorithm updates, and industry developments.
- Use data-driven insights to optimize marketing efforts, track performance, and report on initiatives.
- Collaborate with content creators, designers, developers, and cross-functional teams for cohesive messaging and customer experience.
- Manage marketing budget for resource allocation and ROI maximization.
- Build and maintain relationships with external partners, agencies, and vendors.
- Draft and propose communication campaigns across various media.
- Partner with PR team to enhance brand reputation and manage media relations.
Qualifications:
Required:
- Bachelor’s degree in Marketing, Design, Communication, Business Administration, or related; MBA preferred.
- Proven success in SEO and web design with a strong portfolio.
- Minimum 10 years of marketing experience, including 5+ in leadership.
- Exceptional leadership, communication, and interpersonal skills.
- Strong analytical skills with marketing analytics tools experience.
- Ability to thrive in a fast-paced environment and manage multiple priorities.
- Creative, innovative, results-oriented mindset.
Preferred:
Details about the company and additional preferences are included in the original description.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Software Development
Note: The job posting appears current; no expiration indicators are present.
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