Senior Brand Manager, Persil
Henkel, Stamford, CT, United States
Senior Brand Manager, Persil
Consumer Brands, Marketing – United States, Stamford, CT – Full Time, Regular
About this Position At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, All®, Loctite®, Snuggle®, and Schwarzkopf®, and our cutting‑edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you’ll do
Lead Persil brand portfolio, architecting annual consumer and channel plans rooted in a deep synthesis of consumer needs, competitive white space, and retailer‑specific strategies to drive top‑line growth and market share.
Own the brand financials and reporting, including consumption reporting, budget management, demand forecasting, and strategic investment prioritization to maximize ROI and deliver bottom‑line profitability.
Lead and galvanize project teams—including R&D, Packaging, and Supply Chain—to accelerate the project pipeline and ensure technical delivery aligns with commercial margin requirements.
Partner intimately with Commercial Strategy, Field Sales and Revenue Management to translate brand strategies into compelling “category‑first” selling stories that secure incremental distribution, prime shelf placement, and flawless execution at retail.
Serve as brand voice in senior leadership forums and high‑level retailer engagements, leveraging data‑driven insights to influence cross‑functional decision‑making and long‑term strategic pivots.
Directly manage and mentor direct reports, fostering a culture of commercial accountability, strategic rigor, and professional growth to build a robust internal talent pipeline.
What makes you a good fit
5‑7+ years of experience in brand management, innovation, or strategic marketing within CPG.
Strong analytical and insight‑driven approach; comfortable working with market data, consumer research, and financials to inform decisions.
Demonstrated people‑leadership experience with a passion for developing talent.
Ability to influence cross‑functionally and communicate clearly with senior stakeholders.
Experience working in a fast‑paced, matrixed organization.
Bachelor’s degree required; MBA preferred. Commitment to sustainability.
Benefits
Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1.
Work‑Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy/sell program.
Financial: 401(k) matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards, and student loan reimbursement.
Family Support: 12‑week gender‑neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships.
Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement.
Salary: $150,000.00 – $180,000.00 (range may be modified in the future).
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
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About this Position At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, All®, Loctite®, Snuggle®, and Schwarzkopf®, and our cutting‑edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you’ll do
Lead Persil brand portfolio, architecting annual consumer and channel plans rooted in a deep synthesis of consumer needs, competitive white space, and retailer‑specific strategies to drive top‑line growth and market share.
Own the brand financials and reporting, including consumption reporting, budget management, demand forecasting, and strategic investment prioritization to maximize ROI and deliver bottom‑line profitability.
Lead and galvanize project teams—including R&D, Packaging, and Supply Chain—to accelerate the project pipeline and ensure technical delivery aligns with commercial margin requirements.
Partner intimately with Commercial Strategy, Field Sales and Revenue Management to translate brand strategies into compelling “category‑first” selling stories that secure incremental distribution, prime shelf placement, and flawless execution at retail.
Serve as brand voice in senior leadership forums and high‑level retailer engagements, leveraging data‑driven insights to influence cross‑functional decision‑making and long‑term strategic pivots.
Directly manage and mentor direct reports, fostering a culture of commercial accountability, strategic rigor, and professional growth to build a robust internal talent pipeline.
What makes you a good fit
5‑7+ years of experience in brand management, innovation, or strategic marketing within CPG.
Strong analytical and insight‑driven approach; comfortable working with market data, consumer research, and financials to inform decisions.
Demonstrated people‑leadership experience with a passion for developing talent.
Ability to influence cross‑functionally and communicate clearly with senior stakeholders.
Experience working in a fast‑paced, matrixed organization.
Bachelor’s degree required; MBA preferred. Commitment to sustainability.
Benefits
Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1.
Work‑Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy/sell program.
Financial: 401(k) matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards, and student loan reimbursement.
Family Support: 12‑week gender‑neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships.
Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement.
Salary: $150,000.00 – $180,000.00 (range may be modified in the future).
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
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