Communications & Events Specialist

Position Summary The Communications & Events Specialist supports the Communications & Marketing Manager in implementing communication strategies and executing large‑scale outreach events for the Study Abroad Office. The role ensures that Carolina students are aware of and inspired to pursue global learning experiences. Key responsibilities include planning and executing major outreach events, managing social media campaigns, and creating digital content to promote study abroad opportunities. The Specialist oversees office‑wide study abroad outreach events, including New Student Orientations, Week‑of‑Welcome, Family Weekend, the Study Abroad Fair, and collaborations with Admissions. Responsibilities also encompass setting outreach priorities, developing event concepts with the manager, managing the outreach budget, coordinating logistics (venue scheduling, staffing, stakeholder communication, registration processes, parking, equipment, and catering), and providing leadership and direction for student staff supporting outreach and engagement initiatives. The Specialist serves as co‑Staff Advisor to the Study Abroad Peer Ambassadors, mentoring student leaders, and oversees the project‑based work of Study Abroad Peer Advisors as Events, Marketing, and Social Media Specialists. In addition, the Specialist leads front‑office operations for the Study Abroad Office, overseeing student staff support for reception coverage, phone and equipment management, mail processing, and supply coordination.

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