Middle MS Dynamics 365 Customer Insights (Marketing) Consultant
Customertimes Corp., New York, NY, United States
We are looking for a strong Middle Microsoft Marketing Consultant focused on the newest version of Dynamics 365 Customer Insights (Data & Journeys). The role is centered around marketing use cases: segmentation, journeys, triggers, channels, consent, analytics, and all relevant CI modules.
Locations:
Ukraine
Poland
Portugal
Bulgaria
North Macedonia
Greece
Cyprus
Turkey
Georgia
Requirements
3+ years of experience with Dynamics 365 Marketing / Dynamics 365 Customer Insights (Data & Journeys) or closely related Microsoft marketing products.
Strong understanding of Customer Data Platform (CDP) concepts: data ingestion, unification, identity resolution, audience segmentation.
Proven experience with Customer Insights Journeys:
Real-time and scheduled journeys.
Triggers, conditions, branches, A/B testing.
Multi-step nurturing flows.
Experience configuring key marketing features and modules:
Segments, profiles, measures, and activities.
Email, SMS, push, and in-app channels (set up & configuration with providers).
Subscription centers, consent & preferences, double opt-in.
Forms, landing pages, event-based marketing (nice to have).
Experience building data models, setting up integrations and connectors (Dataverse, CRM, web, commerce, offline sources, etc.) to collect and unify customer data.
Hands‑on experience with Power Platform (especially Power Automate, Power Apps is a plus) for extending CI / Marketing scenarios.
Knowledge of Azure services (Azure Data Factory, Synapse, Data Lake, Event Hub, etc.) is a strong advantage.
Ability to analyze marketing data, build insights and dashboards, and support marketers in data‑driven decision‑making.
Good understanding of marketing processes, CRM logic, sales & service integration, and overall customer lifecycle (lead contact opportunity customer loyalty).
Experience working with business stakeholders: gathering requirements, running workshops, preparing user stories and functional specifications.
English: Upper‑Intermediate+ (able to work in international teams and present solutions to clients).
Responsibilities
Implement and enhance Dynamics 365 Customer Insights (Data & Journeys)-based marketing solutions for our clients.
Analyze current marketing processes, collect and document business and functional requirements.
Configure and optimize segments, profiles, measures, customer journeys, triggers, channels, subscription centers, and consent management.
Set up and support marketing journeys for:
Lead nurturing and onboarding.
Engagement, retention, and loyalty scenarios.
Transactional and behavioral communications.
Integrate various data sources (CRM, web, e‑commerce, offline, 3rd‑party systems) and participate in building end‑to‑end data pipelines together with data/technical teams.
Work closely with marketing, sales, analytics, and IT teams on the client side to ensure marketing scenarios are realistic, measurable, and aligned with business goals.
Prepare and deliver demos and trainings for business users, explain CI/Marketing capabilities in understandable business language.
Contribute to solution architecture (together with senior architects): propose improvements, optimization ideas, and best practices for CI and Journeys.
Monitor and improve performance and deliverability (segments, journeys, channels, KPIs), troubleshoot issues and refine configurations.
Provide post‑go‑live support, participate in further scaling of Customer Insights and marketing capabilities (new countries, brands, business units, channels, etc.).
What We Offer:
Financial stability and competitive compensation;
Transparent professional and career growth development plans;
E‑education, certification coverage, and access to the language learning platform goFluent;
Flexible work environment (in‑office, remote, or hybrid depending on preferences and manager approval).
Job ID:
JR-139051
Apply now Middle MS Dynamics 365 Customer Insights (Marketing) Consultant
#J-18808-Ljbffr
Locations:
Ukraine
Poland
Portugal
Bulgaria
North Macedonia
Greece
Cyprus
Turkey
Georgia
Requirements
3+ years of experience with Dynamics 365 Marketing / Dynamics 365 Customer Insights (Data & Journeys) or closely related Microsoft marketing products.
Strong understanding of Customer Data Platform (CDP) concepts: data ingestion, unification, identity resolution, audience segmentation.
Proven experience with Customer Insights Journeys:
Real-time and scheduled journeys.
Triggers, conditions, branches, A/B testing.
Multi-step nurturing flows.
Experience configuring key marketing features and modules:
Segments, profiles, measures, and activities.
Email, SMS, push, and in-app channels (set up & configuration with providers).
Subscription centers, consent & preferences, double opt-in.
Forms, landing pages, event-based marketing (nice to have).
Experience building data models, setting up integrations and connectors (Dataverse, CRM, web, commerce, offline sources, etc.) to collect and unify customer data.
Hands‑on experience with Power Platform (especially Power Automate, Power Apps is a plus) for extending CI / Marketing scenarios.
Knowledge of Azure services (Azure Data Factory, Synapse, Data Lake, Event Hub, etc.) is a strong advantage.
Ability to analyze marketing data, build insights and dashboards, and support marketers in data‑driven decision‑making.
Good understanding of marketing processes, CRM logic, sales & service integration, and overall customer lifecycle (lead contact opportunity customer loyalty).
Experience working with business stakeholders: gathering requirements, running workshops, preparing user stories and functional specifications.
English: Upper‑Intermediate+ (able to work in international teams and present solutions to clients).
Responsibilities
Implement and enhance Dynamics 365 Customer Insights (Data & Journeys)-based marketing solutions for our clients.
Analyze current marketing processes, collect and document business and functional requirements.
Configure and optimize segments, profiles, measures, customer journeys, triggers, channels, subscription centers, and consent management.
Set up and support marketing journeys for:
Lead nurturing and onboarding.
Engagement, retention, and loyalty scenarios.
Transactional and behavioral communications.
Integrate various data sources (CRM, web, e‑commerce, offline, 3rd‑party systems) and participate in building end‑to‑end data pipelines together with data/technical teams.
Work closely with marketing, sales, analytics, and IT teams on the client side to ensure marketing scenarios are realistic, measurable, and aligned with business goals.
Prepare and deliver demos and trainings for business users, explain CI/Marketing capabilities in understandable business language.
Contribute to solution architecture (together with senior architects): propose improvements, optimization ideas, and best practices for CI and Journeys.
Monitor and improve performance and deliverability (segments, journeys, channels, KPIs), troubleshoot issues and refine configurations.
Provide post‑go‑live support, participate in further scaling of Customer Insights and marketing capabilities (new countries, brands, business units, channels, etc.).
What We Offer:
Financial stability and competitive compensation;
Transparent professional and career growth development plans;
E‑education, certification coverage, and access to the language learning platform goFluent;
Flexible work environment (in‑office, remote, or hybrid depending on preferences and manager approval).
Job ID:
JR-139051
Apply now Middle MS Dynamics 365 Customer Insights (Marketing) Consultant
#J-18808-Ljbffr