Senior Marketing Associate - Business Cards & Payments
Capital One, Richmond, VA, United States
The Business Cards & Payments (BC&P) organization is committed to fueling the courageous entrepreneurial spirit that lies at the heart of America’s business owners and offers products and services to help them do more business. We have built an organization that listens to and learns from the millions of business customers we serve every day to make sure our products, services and experiences work as hard as they do. The name of our organization reflects our current leadership position in Small Business and Commercial Cards—and our aspiration to serve a wide range of needs for our customers beyond the card.
Summary
This role is located in the Business Cards and Payments (BC&P) organization, supporting channel strategy across Paid Search, Social, and Display Marketing for BC&P products. As a Senior Marketing Associate on the team, you will help business leaders shape the future of our brand by translating complex performance data into a compelling strategic vision. You will influence the development of multi‑channel strategies, leveraging your channel expertise to identify growth opportunities and refine our market positioning.
The role requires a proven aptitude for creative problem‑solving and engine expertise, where you will design innovative marketing frameworks and testable hypotheses that the team will use to evolve our go‑to‑market approach. You will partner closely with cross‑functional leaders, creative agencies, and data teams during the development and implementation phases, ensuring our narrative remains cohesive and impactful across all touchpoints. You will be expected to take an ownership mindset and support the ideation and development of new strategy on the team, pushing the team’s processes toward a “destination” state. You will do this in a collaborative environment that values your insight, encourages you to take on new responsibility, promotes continuous learning, and rewards innovation.
Responsibilities
Translate datasets into actionable insights and a compelling strategic vision to influence senior leadership decision‑making.
Leverage deep engine expertise to identify emerging growth opportunities and refine the competitive positioning of small business and commercial card products.
Influence the development and execution of channel‑specific strategies across Paid Search, Social, and Display to drive growth for Business Cards & Payments (BC&P) products.
Orchestrate competing business demands and manage cross‑functional dependencies to ensure the consistent delivery of high‑impact initiatives against timelines.
Basic Qualifications
Bachelors Degree
At least 3 years of experience in marketing
At least 1 year of experience in direct advertising
Preferred Qualifications
Bachelors Degree in marketing, advertising, or consumer behavior
5+ years of experience in marketing
2+ years of experience in market research
At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
Salary ranges:
McLean, VA: $96,500 - $110,100
New York, NY: $105,300 - $120,100
Richmond, VA: $87,700 - $100,100
Capital One offers a comprehensive, competitive, and inclusive set of health, financial, and other benefits that support your total well‑being. Eligibility varies based on full or part‑time status, exempt or non‑exempt status, and management level.
Capital One is an equal opportunity employer (EOE, including disability/veteran) committed to non‑discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug‑free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including the New York Correction Law, San Francisco Police Code, New York City’s Fair Chance Act, Philadelphia’s Fair Criminal Records Screening Act, and other applicable federal, state, and local laws and regulations.
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Summary
This role is located in the Business Cards and Payments (BC&P) organization, supporting channel strategy across Paid Search, Social, and Display Marketing for BC&P products. As a Senior Marketing Associate on the team, you will help business leaders shape the future of our brand by translating complex performance data into a compelling strategic vision. You will influence the development of multi‑channel strategies, leveraging your channel expertise to identify growth opportunities and refine our market positioning.
The role requires a proven aptitude for creative problem‑solving and engine expertise, where you will design innovative marketing frameworks and testable hypotheses that the team will use to evolve our go‑to‑market approach. You will partner closely with cross‑functional leaders, creative agencies, and data teams during the development and implementation phases, ensuring our narrative remains cohesive and impactful across all touchpoints. You will be expected to take an ownership mindset and support the ideation and development of new strategy on the team, pushing the team’s processes toward a “destination” state. You will do this in a collaborative environment that values your insight, encourages you to take on new responsibility, promotes continuous learning, and rewards innovation.
Responsibilities
Translate datasets into actionable insights and a compelling strategic vision to influence senior leadership decision‑making.
Leverage deep engine expertise to identify emerging growth opportunities and refine the competitive positioning of small business and commercial card products.
Influence the development and execution of channel‑specific strategies across Paid Search, Social, and Display to drive growth for Business Cards & Payments (BC&P) products.
Orchestrate competing business demands and manage cross‑functional dependencies to ensure the consistent delivery of high‑impact initiatives against timelines.
Basic Qualifications
Bachelors Degree
At least 3 years of experience in marketing
At least 1 year of experience in direct advertising
Preferred Qualifications
Bachelors Degree in marketing, advertising, or consumer behavior
5+ years of experience in marketing
2+ years of experience in market research
At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
Salary ranges:
McLean, VA: $96,500 - $110,100
New York, NY: $105,300 - $120,100
Richmond, VA: $87,700 - $100,100
Capital One offers a comprehensive, competitive, and inclusive set of health, financial, and other benefits that support your total well‑being. Eligibility varies based on full or part‑time status, exempt or non‑exempt status, and management level.
Capital One is an equal opportunity employer (EOE, including disability/veteran) committed to non‑discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug‑free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including the New York Correction Law, San Francisco Police Code, New York City’s Fair Chance Act, Philadelphia’s Fair Criminal Records Screening Act, and other applicable federal, state, and local laws and regulations.
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