Senior Proposal Marketing Associate
Atwell, LLC, Atwell, WV, United States
Senior Proposal Marketing Associate – Power & Energy Practice Atwell is seeking a Senior Proposal Marketing Associate to support our Power & Energy practice, covering electric utility, transmission, substation, generation, and renewable energy markets. In this role, you will lead proposal strategy and execution for high-priority, complex pursuits and serve as a strategic partner to business line leadership. The position is well suited for a senior AEC marketing professional who understands utility‑scale infrastructure markets and is comfortable owning capture strategy from early positioning through final delivery.
Key Responsibilities Lead end‑to‑end development of strategic proposals, SOQs, and presentations for Power & Energy pursuits
Drive capture planning efforts for complex pursuits, including competitive analysis, positioning, win themes, and value propositions
Facilitate go
o‑go discussions, pursuit strategy meetings, kick‑offs, and executive‑level proposal reviews
Partner with Power & Energy leadership to align proposals with annual growth strategies and target markets
Advise BD and operations leaders on messaging specific to electric utilities, transmission operators, renewable developers, and energy clients
Develop and refine technical proposal narratives related to transmission, substations, generation, T&D programs, and renewable energy projects
Ensure brand consistency, compliance, and quality across all client‑facing materials
Mentor and guide Proposal Marketing Associates, elevating proposal standards and best practices
Oversee and maintain Power & Energy‑specific content libraries, resumes, and project data
Support interview preparation and presentation strategy for shortlisted pursuits
Monitor utility and renewable energy market trends to inform pursuit positioning
Contribute to sector‑specific conferences, sponsorships, award submissions, and marketing initiatives
Qualifications Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, Business, or related field
10+ years of AEC marketing experience with significant focus in Power & Energy, utilities, transmission, or renewable energy
Proven experience leading complex SOQs, RFQs, and RFP responses for electric utility or energy infrastructure clients
Experience supporting pursuits ranging from mid‑sized contracts to large, multi‑million‑dollar programs
Strong understanding of capture strategy, competitive positioning, and client relationship development
Advanced proficiency in Adobe Creative Cloud (InDesign required; Illustrator and Photoshop preferred)
Strong Microsoft Office skills (Word, PowerPoint, Excel)
Excellent writing, editing, and strategic storytelling skills
Ability to manage multiple concurrent high‑level pursuits with autonomy
Experience partnering directly with senior leadership and business line directors
AEC industry experience required; Power & Energy experience strongly preferred
Work/Life Generous Paid Time Off
Paid Parental Leave
Flexible work schedules are available for some positions
Tenure Awards — Travel Vouchers to see the world based on your travel preferences
Compensation Competitive Compensation packages
Annual bonuses, spot bonuses and peer recognition awards
401K match – 1:1 up to 4% of compensation
Tuition Assistance
Student Loan Repayment
Paid Licensing / Certification Fees and Renewals
Financial Rewards for Obtaining Licensure
Employee Referrals
Annual Wellness Reimbursement for anything wellness related (Gym memberships, fitness tracker, home gym equipment, etc.)
Dependent Care Match
‘Atwell’ness Medical (BC/BS), Dental (Delta), and Vision (VSP)
Family Planning & IVF Benefits
Pet Insurance
Health Savings Account & Flex Spending Account options
Employer paid LTD, STD, and life insurance
Metlife Supplemental Benefits covering accident, hospitalization, and critical illness
Member Assistance Program (MAP) with complimentary counseling sessions, legal benefits, financial consultations, and work/life referral services
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Key Responsibilities Lead end‑to‑end development of strategic proposals, SOQs, and presentations for Power & Energy pursuits
Drive capture planning efforts for complex pursuits, including competitive analysis, positioning, win themes, and value propositions
Facilitate go
o‑go discussions, pursuit strategy meetings, kick‑offs, and executive‑level proposal reviews
Partner with Power & Energy leadership to align proposals with annual growth strategies and target markets
Advise BD and operations leaders on messaging specific to electric utilities, transmission operators, renewable developers, and energy clients
Develop and refine technical proposal narratives related to transmission, substations, generation, T&D programs, and renewable energy projects
Ensure brand consistency, compliance, and quality across all client‑facing materials
Mentor and guide Proposal Marketing Associates, elevating proposal standards and best practices
Oversee and maintain Power & Energy‑specific content libraries, resumes, and project data
Support interview preparation and presentation strategy for shortlisted pursuits
Monitor utility and renewable energy market trends to inform pursuit positioning
Contribute to sector‑specific conferences, sponsorships, award submissions, and marketing initiatives
Qualifications Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, Business, or related field
10+ years of AEC marketing experience with significant focus in Power & Energy, utilities, transmission, or renewable energy
Proven experience leading complex SOQs, RFQs, and RFP responses for electric utility or energy infrastructure clients
Experience supporting pursuits ranging from mid‑sized contracts to large, multi‑million‑dollar programs
Strong understanding of capture strategy, competitive positioning, and client relationship development
Advanced proficiency in Adobe Creative Cloud (InDesign required; Illustrator and Photoshop preferred)
Strong Microsoft Office skills (Word, PowerPoint, Excel)
Excellent writing, editing, and strategic storytelling skills
Ability to manage multiple concurrent high‑level pursuits with autonomy
Experience partnering directly with senior leadership and business line directors
AEC industry experience required; Power & Energy experience strongly preferred
Work/Life Generous Paid Time Off
Paid Parental Leave
Flexible work schedules are available for some positions
Tenure Awards — Travel Vouchers to see the world based on your travel preferences
Compensation Competitive Compensation packages
Annual bonuses, spot bonuses and peer recognition awards
401K match – 1:1 up to 4% of compensation
Tuition Assistance
Student Loan Repayment
Paid Licensing / Certification Fees and Renewals
Financial Rewards for Obtaining Licensure
Employee Referrals
Annual Wellness Reimbursement for anything wellness related (Gym memberships, fitness tracker, home gym equipment, etc.)
Dependent Care Match
‘Atwell’ness Medical (BC/BS), Dental (Delta), and Vision (VSP)
Family Planning & IVF Benefits
Pet Insurance
Health Savings Account & Flex Spending Account options
Employer paid LTD, STD, and life insurance
Metlife Supplemental Benefits covering accident, hospitalization, and critical illness
Member Assistance Program (MAP) with complimentary counseling sessions, legal benefits, financial consultations, and work/life referral services
#J-18808-Ljbffr